Gail writes ...
Text Analytics
This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...
Brian digs ...
Plan, promote and party: A guide to planning internal company events
Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...
Sarah shares ...
Online best practices: Social media policies for employees
Today, appropriate social media usage is a must. Find out how to implement a social media policy for empl...
Cindy recommends ...
Memetics
If you aren’t sure how to define a meme on social media, then you probably aren’t aware of memetics, ...
Adam writes ...
Marketing Attribution
This Blue Paper explores marketing attribution and how it contributes to optimized marketing budgets. Var...