Zach suggests ...
Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
Amanda likes ...
Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...
Angie suggests ...
Digital Magazines
This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...
Gina recommends ...
Live Streaming
This Blue Paper provides ideas and tips for businesses to get started in live streaming, an exciting new ...