Amy writes ...

Your timeline to planning a successful trade show exhibit – Canada

Are you planning to exhibit your business or services at a show in the near future? Set up for success wi...

Pam writes ...

Your promotional checklist: Selecting the right logoed gift – Canada

Selecting the right promo item lets your organization stand out. We offer an easy promo checklist to help...

Sarah digs ...

What is geo fencing and how does it apply to healthcare? – Canada

This article answers the question, what is geo fencing and offers healthcare providers tips on using it t...

Amanda describes ...

Ways to communicate across cultural differences – Canada

Many healthcare offices are looking for ways to make patients feel more comfortable, no matter their back...

Meghan writes ...

Virtual job interviews: Benefits, challenges and simple tips – Canada

Virtual job interviews create both benefits and challenges for healthcare organizations. We share tips (a...

Gina describes ...

Top 10 most effective promotional products – Canada

Selecting the best giveaways for your business can be a challenge. According to research, these are the m...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Zach suggests ...

Three benefits of sponsoring community sports teams – Canada

Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...

Molly writes ...

The future of healthcare marketing: How to stay ahead – Canada

Wondering what the future of healthcare marketing will look like? Learn how to keep your organization ahe...

Carol recommends ...

The best small business giveaways to celebrate BDC Small Business Week – Canada

Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...

Sam discusses ...

The benefits of long-form content – Canada

When strategic and well planned, long-form content can reel in top-quality leads. This is just one of the...

Shaun chooses ...

Teaching students to embrace mistakes – Canada

The wrong answer is just another way to say, "I'm learning.” When it’s time for teaching students to ...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Sandy shares ...

Show you care with a strong cause marketing strategy – Canada

Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...

Amie recommends ...

Show the Love with these Support Staff Recognition Ideas – Canada

Show your appreciation with these support staff recognition ideas for bus drivers, crossing guards, schoo...

Adam describes ...

Serving the community, not just customers – Canada

If taking care of the customer is job one, taking care of the community may be job two.

Sam recommends ...

Serve the community better with convenient service options – Canada

Creating new government service options has benefits for the community and your agency. We share three ea...

Carrie describes ...

School communication strategies: When more is best – Canada

Did you know an effective communication strategy tip is to overcommunicate? When you have information to ...

Brian describes ...

Say goodbye to the annual performance appraisal – Canada

Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...

Adam digs ...

Reduce inconvenient no-show appointments with these 6 tips – Canada

No-show appointments and late cancellations can be inconvenient and costly. Check out ideas on how to red...

Andy writes ...

Promotional strategies to captivate your trade show audience – Canada

To make the most out of your trade show experience, take time to design a product-promotion strategy that...

Jon recommends ...

Promotional banner ideas to share important information – Canada

4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...

Adam likes ...

Promote remote work-life balance – Canada

Avoiding burnout and staying motivated are two benefits of remote work-life balance. We offer ideas to ba...

Zach suggests ...

Promote community recycling programs using eco-friendly giveaways – Canada

Recycling offers many benefits to community—it helps reduce waste, create jobs, conserve resources and ...