Carol recommends ...

The best small business giveaways to celebrate BDC Small Business Week – Canada

Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...

Brenda writes ...

Social media engagement tips that deserve a thumbs up

Read on to get some social media marketing ideas for small business. Then pair them with social media giv...

Amanda discusses ...

Social media engagement tips that are worth the share – Canada

It may come as no surprise that 94 percent of small businesses use social media for marketing.

Tiffany discusses ...

Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada

Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...

Gail shares ...

Promotional item ideas: Share your message with the masses

Choose the right promotional item ideas for your in-person or virtual event, direct mail promo or messagi...

Alex shares ...

Pennywise ideas for using inexpensive promotional items

Get the most bang for your buck and help exceed organizational goals—while staying within budget—by i...

Cory suggests ...

Market your way to the best Small Business Saturday® yet

Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...

Sarah recommends ...

Market segmentation

Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...

Adam shares ...

Kick your new sales year into high gear – Canada

As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...

Molly digs ...

Kick your new sales year into high gear

When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...