Yeng describes ...

How to connect with millennial parents – Canada

Every generation has a unique parenting style. These tips and school giveaways will help build better partnerships between st...

Erika digs ...

Serving the Community, Not Just Customers

As you start your strategic planning for the coming year, consider adding service to your community to your marketing mix.

Adam describes ...

Serving the community, not just customers – Canada

If taking care of the customer is job one, taking care of the community may be job two.

Molly likes ...

Part 2: How to share your volunteer and client stories, part 2

A great story connects the storyteller to the reader, touching their heart with a memorable tale.

Jason discusses ...

Part 2: How to share your volunteer and client stories

A great story connects the storyteller to the reader, touching their heart with a memorable tale.  Sharing stories from your...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the top three signifier...

Debra writes ...

How to implement a culture of transparency in your marketing

One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to full transparency.

Jason suggests ...

Keep your school’s community in the loop using PR giveaways

Your community wants to know about the work your students and school are doing. These tips and PR giveaways will help you get...

Justin likes ...

Keep your school’s community in the loop using PR giveaways – Canada

Connecting with the community on a regular basis allows people to see the important work your students and school are doing. ...

Indigo discusses ...

Part 1: How to collect volunteer and client stories

In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you gifts , you can coll...