How to choose the best trade show giveaways for your next event

Promotional products start conversations with potential clients. Discover the top trade show giveaways to...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Kristi shares ...

2019 Trade Show Follow-Up Trends – New Research from 4imprint

Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up w...

Jenn discusses ...

Promotional toys for your kids at heart – Canada

The term “trade show” sounds very grown-up. Subsequently, promotional toys may not be the first thing...

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Gail discusses ...

Trade show lighting ideas that will make your exhibit shine – Canada

Attract more visitors by using creative trade show lighting at your booth.

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.

Amy discusses ...

Snag valuable face time in a digital world – Canada

More than 4 billion people across the globe use the internet. In Canada, 76 percent of the population use...

Amy writes ...

Captivate their senses—and interest—with a multisensory exhibit – Canada

A study by Oxford University found that more than half of millennials feel increasingly disconnected from...