Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Sarah recommends ...

Promotional Products Work 10th Edition

4imprint Customers tell you how they have used promotional products to grab attention, grow their busines...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift i...

Laura writes ...

The best giveaway ideas to make a positive first impression

A good first impression can make all the difference. We offer the best giveaway ideas for new employees, ...

Danielle discusses ...

The best promotional product ideas to complement your marketing goals

Promotional products can grab attention and get the word out about your brand. We offer promotional produ...