Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift i...

Laura writes ...

The best giveaway ideas to make a positive first impression

A good first impression can make all the difference. We offer the best giveaway ideas for new employees, ...

Danielle discusses ...

The best promotional product ideas to complement your marketing goals

Promotional products can grab attention and get the word out about your brand. We offer promotional produ...

Sarah recommends ...

Trade show follow-up trends 2019

While 2/3 of organizations attend to generate leads and 1 in 5 go to close sales, this research finds tra...