Sherry shares ...
Does My Business Need an App?
Wondering whether you need a mobile app for your business? In this Blue Paper, learn the pros and cons of...
Gina suggests ...
Digital Marketing for Small Business
This Blue Paper provides the basics on digital marketing for small business, including websites, email ma...
Angie suggests ...
Digital Magazines
This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...
Customer education—the marketing strategy that makes the grade
Education is a powerful way to market. Offer your customers a chance to learn and enjoy major benefits. U...
Amanda likes ...
Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...