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Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...
Shaun describes ...
Workplace Distractions
This Blue Paper offers tips for organizations looking to minimize distractions at work by promoting effic...
Amanda writes ...
Draw a crowd to your open house event
Open houses are the ideal way to swing your doors open for guests and customers to check out your busines...
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Generation Z embraces charitable giving
This article outlines how to ensure nonprofit board responsibilities are both understood and followed by ...
Amy describes ...
Subscription-based Services
This Blue Paper features the rise of subscription-based services as business planning.