Sarah discusses ...

Sustain your brand with eco-friendly promotional products

Choosing eco-friendly promotional products as giveaways helps create a favorable brand impression. We off...

Storytelling strategies to make your brand’s story a best-seller

PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...

Sarah recommends ...

Promotional Products Work 10th Edition

4imprint Customers tell you how they have used promotional products to grab attention, grow their busines...

Sarah recommends ...

How to strengthen relationships using community giveaways

Connecting with your neighbors cultivates trust and loyalty. Use community giveaways to build relationshi...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...