Spring is just around the corner. That means now is the perfect time to choose apparel promo items to heat up your marketing. Our merchandising department keeps its finger on the pulse of promotional products, and Senior Category Manager Sara has been watching apparel trends for years. She’s sharing some insights on spring attire that will help you select the perfect shirts, vests, jackets and rainwear.
Drive forward with golf apparel giveaways
“Golfing is a popular outdoor activity that many sport enthusiasts look forward to in the springtime,” Sara said. “Golfers may have a favorite brand or style of garment they prefer to wear. Our selection is vast, and we offer a wide array of brands.” Golfers typically look for several key features, including garments that allow for full range of motion, quiet layering pieces, moisture-wicking technology, lightweight design and UV protection. The Callaway® Opti-Dri Chev Polo looks good on the green or in the boardroom, plus it has moisture-wicking technology and provides UPF 50 protection. The Cutter & Buck® Opening Day Jacket is made of water-resistant polyester and features your embroidered logo. Plus, 4imprint will soon be offering TravisMathew® sportswear with a fresh west coast vibe, so stay tuned!
Go casual with performance pullovers
“Performance apparel keeps them comfortable when they’re active. A perfect garment for the spring months is a quarter-zip pullover,” Sara said. “These sportwear items can be worn alone or as a layering piece over a shirt. They are a great choice to keep the chill out while providing moisture-wicking qualities if they start to perspire.” A stylish choice is the Voltage Colorblock ¼ -Zip Pullover. Or go for the Sport-Wick Stretch ½-Zip Pullover. The polyester-spandex blend stretches with their every move.
Opt for versatility with vests
“Vests are the perfect piece of spring branded apparel when the weather is transitioning,” Sara said. “They give that extra bit of protection while preventing overheating. And the sleeveless design also allows for increased mobility.” Our wide range of vest options includes lightweight puffer styles, like the Crossland® Packable Puffer Vest, and soft fleece options, like the Sweater Fleece Vest. We also have soft shells, windbreakers and more!
Turn spring showers into marketing flowers with branded rainwear
Rain can spoil plans for fun outdoor activities, but personalized rainwear can save the day and make your company the hero. Help them prepare for unexpected rain showers with promotional rainwear. “We have options that will keep them dry in heavy downpours or a light mist,” Sara explained. “Our waterproof jackets feature sealed seams to stop water from penetrating through. Most are also hooded for added protection.” Ponchos are a low-cost option that are packable and easy to carry but if you want something more lasting, try the Traverse Waterproof Jacket. Up your style game with the New Englander Rain Jacket. It comes in several solid colors plus rose gold and striped versions for women and even a mini version for dogs! Rainy days won’t be gloomy once they’re rocking this look!
Spring is the perfect time to freshen up your promo closet with new apparel giveaways. From performance pullovers and vests to rain gear and golf shirts, our spring branded apparel is sure to turn heads.