Branded apparel offers more than the opportunity to get people (literally) into your brand. The right promotional clothing keeps your brand top of mind because recipients wear it again and again. The key is to make sure your branded apparel rises to the top of the stack. Classic T-shirts and baseball hats are solid performers, but you can stand out from the crowd by getting a little creative. Here are four unique, wearable promotional ideas.
Run with your brand
Training for the next road race is an ever-growing pastime, which makes running gear a hot choice for promotional apparel. The Popcorn Knit Performance Tee is perfect for hitting the road because it’s lightweight and breathable. And, it’s available in a ladies’ version. The Fandana is another fun way to make a statement. The comfortable material is ideal for keeping hair out of eyes and the moisture-wicking technology helps keeps them dry, no matter the weather. Finish the look with SmOAKin Sunglasses that provide UV 400 protection and an Activity Tracker Wristband to help them monitor their progress.
Don’t let your team, customers or prospects get caught in the rain without some branded apparel to keep them dry. The Rain Slicker-In-A-Bag stores in a purse or car so it’s easily accessible. For a sturdier rain jacket, check out the Harriton Rain Jacket (also available in a ladies’ version). If jackets aren’t their style, try the Incite Chino Twill Cap, which has a water-resistant coating.
Cook up leads with branded kitchen apparel
Give potential chefs a professional style with the Stain Release Bib Apron with Teflon Finish or Butcher Apron with Two Patch Pockets. These are perfect examples of branded apparel because they’ll be used for years to come. You can remind prospects, customers or team members of your brand every time they pull something out of the oven with the Kitchen Bright Oven Mitt.
Show a sunny side
If you’re planning a company picnic or outdoor event this summer, wearable advertising can help attendees avoid sunburns and overheating. Moisture-wicking polos, like the Innovate TempDown Polo or Extreme Snag Protection Colorblock Polo, will keep them dry and comfortable. With UPF 30+ protection, the Insect Shield Dri-Balance Long Sleeve T-Shirt is a good choice for warm or cool weather. The Outback Hat is a perfect fit for any event and it even protects them from the sun. The soft microfleece fabric of the Cool & Dry Box Jacquard ¼ Zip Microfleece makes it a comfortable option. And help them cool down after a long day or a tough workout with the Glacial Cooling Scarf.