Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...
Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
amplify® Shows How NBA® G-League® Team, Others Use Promotional Products to Build Brands
New issue of amplify showcases how organizations are using promotional products to create emotional conne...
amplify: Winter 2017
The amplify Winter 2017 issue gives tips on tapping top talent, ways to celebrate a company anniversary, ...
amplify: Summer 2017
The amplify Summer 2017 issue is packed with ideas for your business. Find ways to tell your brand's stor...
amplify: Spring 2017
The amplify Spring 2017 issue is full of ideas for businesses. Find brainstorming tips, ideas for brandin...
6 tips for conducting successful healthcare focus groups – Canada
Gain insightful feedback from focus groups to better understand patience preferences. After the focus gro...
6 tips for conducting successful healthcare focus groups
Focus groups help organizations understand patient experiences and preferences. Achieve better insight wi...
2018 Trade Show Sales Survey Results
Trade shows are essential for building business relationships and making new connections. In this eBook, ...