Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Yeng writes ...

New Issue of amplify® Magazine by 4imprint®: Scaling a Business, Hybrid Work, Customer Journeys

Amplify winter 2022 issue: How to scale a business, hybrid work, customer journeys, community-building, a...

Brian discusses ...

Marketing your small business to a big-city audience – Canada

Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...

Amy describes ...

Make the most of your trade show experience – Canada

With 41 percent of B2B marketing budgets going to trade shows, there’s no room for error. Learn how to ...

Cindy writes ...

Live streaming tips for introducing a new product – Canada

Launch your new product for customers to see no matter where they are! We share live streaming tips that ...

Andrea writes ...

Influencer marketing for nonprofits: How to choose the right influencers – Canada

Influencer marketing for nonprofits helps grow your supporters and further your nonprofit. Discover 5 ide...

Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Angie describes ...

How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...

Andy describes ...

How to kick off same-day delivery services for small businesses – Canada

Same-day delivery is one investment too good to pass up. Check out why this play is a smart call. Plus, g...

Alysia likes ...

How to increase transactions using promotional marketing giveaways – Canada

Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...