Gail writes ...
Text Analytics
This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...
Amy describes ...
Subscription-based Services
This Blue Paper features the rise of subscription-based services as business planning.
Zach suggests ...
Benefits of market segmentation: Target your most valuable customers
This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...
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Suzanne digs ...
Promotional toys with a logo spark brand recognition
Soon a new generation will enter the market and buy items from their favorite brands. We share how promot...
