Plan, promote and party: A guide to planning internal company events
Planning an internal company event for the first (or tenth) time can be a challenge. We offer event plann...
Subscription-based Services
This Blue Paper features the rise of subscription-based services as business planning.
Beyond demographic segmentation: The changing face of consumerism
This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...
5 free Google tools for data-driven decision making
This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Ta...
Sharing Economy
This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage...
Digital Magazines
This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...
Artificial Intelligence
This Blue Paper explores the rise of artificial intelligence and its use in business applications and mor...
Text Analytics
This Blue Paper discusses text analytics, what it is and why it matters. The paper also analyzes differen...
Social Customer Service
This Blue Paper explores why customers love social customer service through messaging and how brands can ...
Li-Fi Technology
This Blue Paper explores the origins of Li-Fi technology, how it works, its benefits and applications, dr...