4imprint, LLC

Posted: March 01, 2024 | Updated: April 01, 2024 3 min read

Custom printed caps have evolved from headwear for baseball players and construction workers to chic fashionwear donned by movie directors, rock stars and other celebs. There are hundreds of designs that not only look cool but help keep your customers and staff cool too! But how can you decide which hat giveaway will help keep your logo head and shoulders above the competition?

Jayne, one of the headwear experts in 4imprint’s merchandising department, has the most up-to-date tips and trends to make your hat-hunting job easier.

Classic trucker hat giveaways for the long haul

“The trucker cap has become a cultural icon that combines fashion and functionality,” Jayne said. The mesh back increases air flow while the structured front is durable, wear after wear. The Richardson® Trucker Snapback Cap is available with various imprint options, including embroidered, full-color patch and laser-engraved patch. Looking for trendy heathered colors? The Zone Sonic Heather Trucker Cap fits the bill. And it has moisture-wicking technology to help keep them comfortable indoors and out.

Performance caps get in the marketing game

“Keep your team on their A game with personalized performance caps,” Jayne said. “Designed for action, these hats offer the right combination of features for your needs, including cotton or polyester options.” The Brushed-Cotton 6-Panel Cap has a Velcro closure to help ensure a comfortable fit. Stretch-fit styles, like the New Era® Structured Stretch Fit Cap, provide a sharp, clean look. Choose from an embroidered logo, 3D puff embroidery, a full-color patch or laser-engraved patch. These beautiful caps are perfect team-building giveaways for employees.

Dad caps give relaxed vibes

“Dad hats are a go-to style with a relaxed, unstructured, comfortable fit and casual feel,” Jayne explained. “This cap style is versatile and offers a variety of colors to fit your marketing needs.” The sliding metal buckle on the Nike® Heritage 86 Cap takes the guesswork out of finding the perfect fit. This high-quality cap also gives you the chance to co-brand with ever-popular Nike. The Comfort Fit Sandwich Cap offers a sleek pop of contrasting color on the visor to help draw attention to your logo.

Bucket and booney hats help keep them cool

“From a streetwear staple to the great outdoors, these casual bucket and booney hat giveaways are an effective way to promote your event or team,” Jayne said. The Brushed Cotton Twill Bucket Hat has an ultra-casual look while offering 360-degree sun protection for the face and neck. Hikers, anglers and beachcombers are sure to appreciate it. The booney (or boonie) hat has a packable design, with a wide brim for extended sun protection. Many have an adjustable drawcord that’s ideal for boaters and those doing strenuous outdoor activities. The Columbia® Bora Bora Booney Hat features ventilated sides for maximum airflow as they hike, kayak or relax outside.

Branded hat giveaways take your brand everywhere

We offer more than 1,000 caps and hats, so there’s something for everyone. Whether you choose an iconic baseball or trucker hat giveaway, a relaxed dad cap or an outdoor-ready bucket or booney—or something else—these classic promos are sure to be the MVPs of your next campaign.