Open houses are the ideal way to swing your doors wide open for guests and curious customers to check out your business, sample your products and try out your services. An open-door policy makes prospects feel welcome, thereby building a friendly reciprocal relationship. If you’re holding an open house event at your school, new business or real estate property, take time to consider all the details that go into building a successful, productive event. The way to set yourself apart from your competition at open house events is in how you present your business.
Signage
Announce your event beforehand or show people where to go once they get there with personalized event signs. Put a notice out to the public that you’re having an open house with the Four Season Flex Sign. The lightweight sign flexes in the wind and features your full-color imprint. If you really want to amplify the excitement, hang a bouquet of eye-catching 11″ Metallic Color Balloons from the sign and around your business. Once your customers are in the building, point them in the right direction with a series of Removable Floor Stickers. Inside the open house, make sure customers receive all your vital information by placing appropriate literature in the Sign Holder with Brochure Pocket.
Refreshments
Food is the best way to entertain your guests and show your hospitality at open house events. Set the stage by putting together a table of finger foods and drinks. Visitors will love pre-packaged, personalized sweet and salty treats, such as Tasty Bites – Gardetto’s® Snack Mix and Chocolate Covered Oreo® Cookies. Accompany your spread of refreshments with custom paper products, too. The Touch of Linen Beverage Napkin and Colorware Paper Cup allow you to brand your event right down to the tableware.
Informational materials
The most important part of your open house event is letting people know what your organization can do for them. Your professionalism and expertise will shine through with well-designed informational materials. Make sure you present an expert overview of your services with the full-color Tri-Fold Brochure. Display your polished reports inside a Gloss Paper Presentation Folder. Real-estate agents can leave their credentials on the Postcard with Perforated BC Magnet at open houses—the magnets give keep your name on clients’ minds. If you’re having a school open house, the Child School Safety Pocket Slider is a valuable addition to welcome packets.
Take-home giveaways
Don’t let your business prospects forget you once they get home! Value-added giveaways help them remember to seek you out when they need you. A Chalkboard Magnet is an unexpected take-home gift that your audience will light up for. Leave prospects with a Plant-A-Shape Herb Garden Bookmark at home showings and other grand opening events for fruitful returns. Give new students at school open houses a Notebook Mate so they can check a few items off their school supply list. A customized Scratch Pad is a practical handout that’s useful for anyone after your event.
