August 14th, 2009

I have said to anyone who will listen – I work with the best people. They are the reason behind any success we’ve enjoyed. They’re thoughtful, creative, courteous and come in every day wanting to do the best they can and treat others as they would like to be treated.
So I should not have been surprised, but definitely was, when a large gathering of associates (like 200+!) formed outside my cube today – all to wish me a happy birthday and offer congratulations (and have a good laugh about…) my recent inclusion on a ‘hot list’ in our industry (I know, my name and ‘hot’ in the same sentence…makes me laugh too!).
There was cake, ice cream, some gag gifts, but best of all a real barbershop quartet to seranade everyone. The fact that one of the voices in the quartet is our own Orien (or Big O) from our web development team made it all the better. The guys hit it out of the park!
If you work with us, these are the folks who are here to support you – and as you can see you, and I, are in good hands.


July 22nd, 2009

One of the fastest growing trends in medicine is not a specific treatment, but an approach to care. The existence of medical spas is on the rise, and offer patients relaxation during procedures which can be nerve-racking. Dermatologic and cosmetic treatments are the most common types performed at medical spas, but there are many other specialties that are beginning to use the medical spa strategy. Patients dealing with dialysis, cancer, and even fertility issues can find comfort and care in a spa setting. There are even spas popping up in hospitals, in an effort to provide overall health and wellness to patients.
For some ideas on making your practice more spa-like, check out 4imprint’s latest Healthcare newsletter.
July 2nd, 2009

Congrats to our team across the Atlantic and our Oshkosh-based development team. They’ve been working hard to launch our new website serving customers in the Republic of Ireland. First products are up and available – well done guys…!
www.4imprint.ie
June 4th, 2009

The cover of our latest catalog features Coogan’s Restuarant in NYC. Coogan’s represents all the good things that happen when the ownership of a business sees the difference between being in a community and being part of it. For example, next door you’ll find the Amory Track, a place Coogan’s devotes some serious energy to their annual children’s track-and-field program.
If you live in New York, or even just passing through, stop at Coogan’s. Peter, Dania and the Coogan’s crew will make sure you get a good meal and leave with a smile. Thanks also to the Coogan’s crew for letting our photography team get in the way to get some great shots. We’re lucky to be able to call Coogan’s our customer (if you see some good looking green Coogan’s Tote Bags around town those came from us – as did the green polos Peter and Dania are modeling on the cover)!

Peter & Dania on the 4imprint Cover - They Look Great!
May 26th, 2009

One of the things we’ve done for years is include our folks in much of our marketing efforts. We hope it gives you a chance to put 4imprint faces to names and realize you’re buying from real people!
Of course this means lots of photo shoots.




We’re lucky we have such a great (and patient!) photography team. They make everyone look good – even when there isn’t much to work with, as in these photos from one of my recent shoots.
Thank goodness for digital photography. At the ratio of ‘usable-to-unusable’ shown above we’d have to shoot rolls and rolls of film just to get something we could use. And that’s before all the work getting the photo into Photoshop so someone can get rid of that bad hair thing on the upper right side of my noggin.
Looking at these photos I’m lucky our associates are such good sports about becoming models. Although I’ll bet if we used these photos sales of promotional blindfolds would skyrocket.