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Market segmentation

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Is your small business looking for ways to increase profits, reduce costs and effectively reach the customers most desirable to your business?

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Market segmentation – Canada

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This article outlines a six-step marketing segmentation process for organizations looking to reach the most desirable and profitable customers.

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Twitter advertising

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Twitter recently announced a new feature for small- and medium-sized businesses (SMBs), Twitter quick promote on social media.

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Twitter advertising – Canada

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Social media channel Twitter recently announced a new feature for small- and medium-sized businesses (SMBs), Twitter quick promote.

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Google shopping

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This article provides retailers tips on Google Shopping online campaign basics, setup, management, measurement and more.

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Google shopping – Canada

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Coworking spaces offer an affordable, professional workspace, complete with office equipment, meeting rooms suited to your business planning.

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Coworking

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This overview serves as a how-to guide to determining whether coworking is an option for your small business.

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National Small Business Week

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May Sprouts BIG ideas for small business!

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Ethics in the workplace – Canada

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Learn about ethics in the workplace and offers organizations a four-step guide to instill honor and ethics in the workplace and create a great culture.

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Ethics in the workplace

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Learn about ethics in the workplace and offers organizations a four-step guide to instill honor and ethics in the workplace and create a great culture.

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