By: Suzanne Worwood

Recently, I ordered something from Boden.
A British clothing retailer, Boden is very design-oriented and that shows up in every detail, including their packaging.  (Boden also operates here in the US.  Check out their site at www.Bodenusa.com.)

When I opened this recent order, I was surprised to find a little something extra.  Inside was a thank you gift, a notebook with a little note on the back that read:

“This is a small thank you for your order.  We hope it comes in handy.”

Now, the notebook itself was a nice touch.  But, the little explanation about why it was in my package was really nice!  From a marketing perspective, it immediately eliminated any potential confusion about whether the notebook was shipped with the wrong order.  I could immediately tell that it was meant for me, as a thank you.

If you’d like to ship a little thank you gift with your orders or include them as part of an in-store promotion, here’s a promotional notebook that would work well.

You can add a photo or artwork to the cover of the Full Color Memo Book along with your logo.  You could even add a little saying on the back of these handy promotional products, thanking your customers for their business.

Have you ever gotten a memorable thank you gift from a business?  If so, I’d love to hear about it.

-Suzanne

PS – If you’re looking for more “thank you” inspiration, take a look in our Thank You Store at http://www.4imprint.com/group/138/Thank-You-Gifts-for-Customers. We’ve pulled together some great products you can use to say ‘thank you’ to your customers.

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8250Suzanne Worwood

Suzanne Worwood

Suzanne Worwood is VP of Merchandising and has been with 4imprint for 14 years. Inspired by the retail environment and her own world travels, Suzanne writes about all things product: trends, uses, colors, designs.

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