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Women in Science: one by one story

You never know how an organization will make a difference. Here’s one inspiring story.  

-Cheryl

Women in Science l one by one charitable giving program l 4imprint

For some young girls, the thought of a career in science is less than exciting. But that can change after they attend the Sioux Falls Women in Science Eighth Grade Career Expo—said by some students to be the best field trip of the year. This fun, high energy event just held its tenth annual expo, led by a committee of 17 professional women volunteers and attended by more than 600 eighth grade girls from 30 area schools.

The expo offers attendees a chance to participate in hands-on activities related to career exploration and provides the opportunity to meet more than 100 professional women in science as well as representatives from area colleges to help prepare for higher learning. Young girls learn about careers in science and similar fields that aren’t necessarily found in a traditional school curriculum. “This program fills the gaps that the schools aren’t able to,” said Women in Science Board Member Kristy Jackson. “It gives girls a chance to see if they can see themselves fitting into those [career] fields.”

This nonprofit organization was a recent recipient of a one by one® grant from promotional products retailer 4imprint®. The grant was used to purchase a logo’d tablecloth for the registration table and stress balls to thank volunteers for their time. “The tablecloth really helped us to have a presence at the event and stand out as the central resource center,” said Jackson. “We’ve been able to use it at other events as well and it really contributes to a professional look.”

Read more one by one recipient stories on 4imprint’s Facebook page. To apply for a one by one grant, visit our website at onebyone.4imprint.com and click the Application tab.

Promoting Fun in the Sun

June marks the official kick-off to summer, and with it, a huge surge in outdoor activity and amusement. People flock to the outdoors and inevitably, this leads to incidental exposure to the sun. We have some fantastic personalized items that offer sun protection and preserve outdoor activity for what it is—fun! In order to prevent the negative effects of sun exposure, the CDC recommends applying a generous amount of sunscreen, with an SPF of at least 15, every two hours. Other action steps to prevent sun damage, the effects of which can range from cataracts to skin aging to skin cancer, include resting in the shade, covering the skin and protecting the eyes.

 

We’ve got summer-friendly promotional items to cover all those bases:

 

Sunscreen: By far one of the best defenses against sun damage, sunscreen should always be the first line of defense against harmful sun exposure. Lucky for you, we have a wide selection of imprinted sunscreen bottles and packets that you can customize to your own liking. One suitable option is our 4-oz bottle of SPF30 Sunscreen.

 promotional sunscreen

Large umbrella: Taking shade is strongly recommended when possible. The RainShade UV Protective Umbrella is specifically designed to deflect UV rays and its giant 62″ arc creates shade even where there isn’t any to be found.

 Custom umbrella with UV protection

Protective Clothing: According to the CDC, basic T-shirts offer less than SPF 15 rating. However, we have several apparel options that offer UPF protection. Our Reflex Performance Embossed Polo is one excellent example, touting a UPF 40+ value and performance qualities that are perfect for outdoor recreation.

 custom performance polo

Big hats: It’s a good thing giant straw hats are on-trend these, because they’re great for head protection—one of those spots you probably rarely cover in sunscreen. Our Outdoor Cap Gambler Straw Hat boasts a UV 50+ rating for travel, beachcombing and gardening.

Custom straw hat

Sunglasses: Your peepers are another one of those susceptible places where you can’t apply sunscreen. Combat that exposure with a pair of personalized sunglasses, such as our UV-Turn Sunglasses. Not only do they shield the eyes, but they’re also stylish and change color in the sun!

 personalized sunglasses

UV Indicators: The EPA offers an excellent online tool to monitor UV level in your specific geographical area along with tips and safety guidelines. When you don’t have access to this information, you check the approximate UV levels with our UV Safe Indicating Card or UV Indicator Key Tag. Both let you know when the sun is shining at its most intense so you know when it’s best to seek the shade.

 Imprinted Sun Detector

With all these sun savvy tools at your disposal, you shouldn’t have a problem minimizing some of those potential sun dangers. Make sure their time in the sun is fun, not worrisome! Now is the perfect time to begin advertising on summer friendly promotional items.

~Jessica

The ABCs of A/B Testing: 4imprint’s Latest Blue Paper and Podcast

FOR IMMEDIATE RELEASE
June 30, 2014
For more information, contact:
Greg Ebel, 4imprint
920-236-7272, ext. 8396

The ABCs of A/B Testing: 4imprint’s Latest Blue Paper and Podcast
(OSHKOSH, Wis.)—Although A/B testing has helped many companies improve sales, increase revenue and generate leads, it is still not an adopted practice in part because many organizations either don’t know about it or don’t know how to do it. 4imprint’s newest Blue Paper®, podcast and infographic, Learn to Read: The ABCs of A/B Testing, include steps businesses can use to get started with A/B testing including goal identification, hypothesis development and test element determination.

In this Blue Paper, expect to find elements best suited for A/B testing such as headlines, form lengths, promotional offers and images and also the benefits of A/B testing—namely its affordable, its easy to maintain and its instrumental in making fact-based decisions that yield results.

“Organizations interested in improving the performance of a website, digital offer or email campaign may find the tips in this Blue Paper helpful,” said Greg Ebel, vice president of sales and marketing, 4imprint. “It provides tools and resources nonprofit organizations, government agencies, small businesses and corporate enterprises can use to get the most out of their tests.”

This Blue Paper and podcast offer complete, step-by-step guidelines for companies looking to get started with A/B testing. Expect to find:

• Benefits of A/B testing such as increased conversion rates, sales and revenues
• Descriptions of A/B testing limitations, including a focus on only short-term goals and lack of behavioral insight
• A summary of the seven-step, scientific method behind A/B testing
• Online tools and resources to implement and analyze A/B tests
• Answers to FAQs such as the duration of A/B tests, steps to take post-test and potential test outcomes

Visit www.4imprint.com/bluepapers to read this Blue Paper, download the podcast or view the infographic.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.

Real Missions: one by one story

You never know how far a little act of kindness will reach. Here’s one example of a small act of kindness that went a long way.

-Cheryl

Real Missions l one by one chritable giving program l 4imprint

Giving the ‘Write’ Stuff

Dubbed Real Missions, Real Life Church’s 30-person mission team takes at least two trips per year to assist individuals in need. From repairing wells in overseas nations, to disaster relief in the United States, the group consistently finds ways to bring education and hope to those they serve.

Real Missions’ trip in the fall of 2009 to Bamboi, Ghana, brought these intangible elements, plus a few tangible gifts as well. The Church’s mission team had plenty of offerings in tow for the remote Bamboi villagers, including soccer balls, medical equipment, water filters, books and educational supplies. However, the most coveted gift delivered was a bit unexpected: Wooden pencils, imprinted with the tribe’s name.

“Handing out the pencils felt like we were at a giant party,” remembers Pastor Murray, president of Real Missions. “Kids were celebrating – it was like a holiday! I had no idea they would be that big of a hit. They spread from hut to hut, village to village, faster than we could give them out.”

The pencils were donated to Real Missions via 4imprint’s one by one® charitable giving program. Their impact was monumental due to the tribe’s heavy emphasis on receiving a quality education. Since children must provide their own school supplies, pencils are a necessary tool for success.

“To get something printed with their identity on it was huge for them, too. Children would not let go of those pencils,” shares Pastor Murray. “When our group saw how easily we could meet the needs of these villagers, we realized how even small gifts can contribute to creating a better world.”

For more information on Real Missions and its trip to Ghana, visit: http://ghana09.blogspot.com/.

To read more stories like this one or to learn more about 4imprint’s one by one program, visit our Facebook page or our website at onebyone.4imprint.com.  

 

Lester Public Library: one by one story

Here’s a story worth reading.  

-Cheryl

Lester Library l one by one charitable giving program l 4imprint

‘Make a splash—read!’ was the theme of the Lester Public Library’s summer reading program this year, encouraging children, teens and adults alike to take time to read over summer vacation. The library went all out, from decorating the library to look like a coral reef and island oasis, to hosting water games outside and bringing in experts to show off water animals and science demonstrations.

The library’s Flickr™ page abounds with photos of these decorations along with images of water-themed events and guests throughout the season and includes memories captured of what is clearly a community that enjoys its library. Located in Two Rivers, Wisc., the town of 12,000 obviously likes to read.

More than 1,200 people participated in the program this year, reading books and writing reviews of what’s been read. The first review earns each reader a travel mug with the library’s logo, made possible from a donation by 4imprint’s one by one® Program. Each review thereafter enters readers into a prize drawing. At the close of the ten-week program, a grand prize drawing is offered and another prize is given to the reader with the most reviews.

“The summer reading program offers incentive to people in many ways,” explained Chris Hamburg, Lester Library’s adult services coordinator. “People read more because of the program—just to get the travel mug or other prizes and to experience the pride of sharing their reviews with others.”

Hamburg and other library staff even developed displays throughout the library to showcase the reviews and encourage others to join in on the fun. Hamburg said that the response to the entire program—and the travel mugs—has been extremely positive.

“I really enjoy it when people come in and tell me that they’ve discovered a new author or read a book that was in one of the displays. I guess, I just really love it when anyone gets excited about reading,” shared Hamburg.

To learn more about the 4imprint one by one program, visit our Facebook page or go to our website at onebyone.4imprint.com

Service design for healthcare

Healthcare News: Combat caregiver stress

Service design involves organizing the people, infrastructure and communication components of a service in an effort to improve both its quality and the interaction between service provider and customer. In other words, it’s about finding out what the customer wants in order to create a better customer experience.

After all, who doesn’t want to improve their customer care? According to Oracle® Corporation’s Customer Experience Impact Report, 86 percent of consumers would pay more for a better experience. And 89 percent will jump ship and try a competitor after a negative one. If you’re looking for ways to create better, more customized experiences in your healthcare facility, you may want to consider applying design thinking for healthcare, also known as “design for care.”

Design for care
Are you ready to go beyond simply providing a service by creating a patient-focused experience? Here are four simple tips to help improve the patient experience.

  1. Conduct your research: Perhaps one of the most important things you can do when applying design for care is to ask for patient feedback in an effort to understand their needs. Then, listen and learn. Conduct patient observations and family interviews to find out who your patients are, what they want and what you can do to enhance their experiences. Making these things happen creates happier customers and differentiates your organization from the rest. Show gratitude to those who participate with a small gift, like
    a Pocket First Aid Kit or an Eye Glass Care Kit.

  2. Makeover your spaces: Many hospital and exam rooms give off a cold and sterile vibe that can make patients feel uncomfortable and anxious at best. As a consequence, the necessary communication and collaboration between patient and physician can suffer. Leading medical-care provider The Mayo Clinic, a leading medical-care provider, resolved this problem by simply separating the exam space from the communication space. These separate areas are called Jack and Jill rooms, and they have seen benefits across the practice since their implementation, including improved information sharing with patients and their family members, simplified physical exam processes, and increased collaboration between patient and physician. And this idea isn’t just for hospitals—clinics, dental practices and more can apply this same concept.
  3. Quiet the senses: Noise and lighting are other chief grievances among patients requiring hospital stays. If private rooms and sound-proof ceiling tiles aren’t in the budget, try offering an eye mask and some ear plugs. You can also cut down on noise by offering ear buds to patients who are watching television or listening to music. These ideas can be applied to a variety of practices and procedures. Think of quieting those noisy waiting rooms or providing a relaxing atmosphere for patients in the chair during a lengthy orthodontic procedure.
  4. Balance the power: Another common complaint about the patient experience is that there’s an imbalance of power. In many cases, a patient sits barefoot, in an oversized gown, on an exam room table waiting for a physician who he or she may have never met. This practice can make patients feel uneasy and can consequently cause patients to rush through the visit. Couple that with the fact that doctors are tasked with communicating complex medical information to patients who may have limited medical knowledge and the power imbalance becomes apparent.

Healthcare professionals can curb this imbalance by taking the time to meet with patients first and answer questions before performing an exam. Medical information and knowledge should also be disclosed in plain language that’s easy for anyone to understand. Send patients on their way with a summary of the day’s visit plus any after-care instructions. Include a magnet clip and business card imprinted with important contact information should questions arise post-visit. Design for care is all about creating a positive, customized and patient-focused experience. For more information on service design, check out our Blue Papers®.

"What is service design?SDN. N.p., n.d. Web. Retrieved 18 Apr. 2014.

"Service Design.4imprint.com. N.p., 8 May 2013. Web. Retrieved 18 Apr. 2014.

"Center for Innovation.Design Thinking. N.p., n.d. Web. Retrieved 18 Apr. 2014.

"Better by design: How a hospital room can help patients heal.The Globe and Mail. N.p., 07 Feb. 2014. Retrieved Web. 18 Apr. 2014.

"Enhancing the impact of participatory design in health care improvement: the extreme case of patients with rare genetic diseases.Service Design Research. N.p., n.d. Retrieved Web. 18 Apr. 2014.

June

   
Monthly    

Adopt A Shelter Cat Month
African-American Music Appreciation Month
Alzheimer’s and Brain Awareness Month
Antiphospholipid Antibody Syndrome Awareness Month
Audio Book Appreciation Month
Cancer From The Sun Month
Caribbean-American Heritage Month

Cataract Awareness Month
Child Vision Awareness Month
Gay & Lesbian Pride Month
Great Outdoors Month
International Childhood Cancer Awareness Month
International Men’s Month
International Surf Music Month
June is Perennial Gardening Month



Potty Training Awareness Month
Professional Wellness Month
PTSD Awareness Month
Ramadan (6/28-7/27)
Scleroderma Awareness Month
World Naked Bike Ride Month
Women’s Golf Month
World Infertility Month
Weekly    

Black Single Parents Week: 1-7
Canadian Environment Week: 1-7
Pet Appreciation Week: 1-7
International Clothesline Week: 7-14 

International Men’s Health Week: 7-14
Rivers to Oceans Week: 7-14
Worldwide Knit (and crotchet) in Public Week: 14-22

Animal Rights Awareness Week: 15-21
Universal Father’s Week: 15-21

Daily

   

1: Global Day of Parents
1: Heimlich Maneuver Day
1: National Cancer Survivors Day
3: Chimborazo Day
3: Shavuot
4: International Day of Innocent Children Victims of Aggression
5: Hot Air Balloon Day
5: World Environment Day
8: World Oceans Day

10: Ball Point Pen Day
10: World Pet Memorial Day
12: Career Nurse Assistants Day
12: World Day Against Child Labor
13: Father’s Day
14: International Young Eagles Day
14: (World) Blood Donor Day
14: World Juggling Day
15: Global Wind Day

15: World Elder Abuse Awareness Day
20: World Productivity Day
20:World Refugee Day
21: Summer Solstice
21:Alzheimer’s Awareness Day
21: World Handshake Day
21: World Humanist Day
27: Canadian Multiculturalism Day
29: World Industrial Design Day
30: Social Media Day

July

   
Monthly    

Air-Conditioning Appreciation Days (7/3 to 8/15)
Bereaved Parents Awareness Month
Bioterrorism/Disaster Education & Awareness Month
Cell Phone Courtesy Month
Dog Days (7/3 to 8/11)
Eye Injury Prevention Month
Family Reunion Month 
Family Golf Month 
Freedom From Fear of Speaking Month 

Hemochromatosis Screening Awareness Month  Herbal/Prescription Interaction Awareness Month
Independent Retailer Month
International Blondie and Deborah Harry Month
International Group B Strep Awareness Month 
International Women with Alopecia Month
International Zine Month



Juvenille Arthritis Awareness MonthNectarine and Garlic Month
Sandwich Generation Month
Share A Sunset With Your Lover Month 
Smart Irrigation Month
Social Wellness Month
Tour de France Month (Goes from 5-27)
Women’s Motorcycle Month
Women With Alopecia Month
Worldwide Bereaved Parents Month
Weekly    

International Gay Square Dancing Week: 3-6
International Chicken Wing Week
: 3-6
Rabbit Week:
15-21

Captive Nations Week: 15-21
World Lumberjack Championships:
24-26



National Drowning Prevention Week: 24-26
Single Working Women’s Week: 27-31

Daily

   

1: Canada Day
1: Second Half of The Year Day
2: International Chicken Wing Day
2: World UFO Day
3: Earth at Aphelion
3:
International Plastic Bag Free Day
3: Stay Out Of The Sun Day
5: International Day of Cooperatives
5: International Cherry Pit Spitting Day
6: World Kiss Day
7: Chocolate Day
7: Father-Daughter Take A Walk Together Day

7: Global Forgiveness Day
7: Tell The Truth Day
10: Clerihew Day
10: Don’t Step On A Bee Day
10: Hot Dog Night
11: World Population Day
11: Collector Car Appreciation Day
12: Simplicity Day
13: Embrace Your Geekness Day
14: International Nude Day
14: International Town Criers Day
17: Get to Know Your Customers Day
18: International Mandela Day

18: Nelson Mandela International Day
20: Space Exploration Day
20: World Jump Day
21: Global Hug Your Kid Day
25: System Administrator Appreciation Day
27: Parents’ Day
28: Eid-Al-Fitr
28: World Hepatitis Day
30: International Day of Friendship
31: World Ranger Day

Bring Your Own Device (BYOD) to Work: 4imprint Releases Newest Blue Paper and Podcast

FOR IMMEDIATE RELEASE
June 02, 2014
For more information, contact:
Greg Ebel, 4imprint
920-236-7272, ext. 8396

Bring Your Own Device (BYOD) to Work: 4imprint Releases Newest Blue Paper and Podcast

(OSHKOSH, Wis.)—An estimated 85 percent of companies allow employees to bring their own computers, tablets and smartphones to work and sync them with the organization’s email, file servers and databases. Bring your own device (BYOD) can be advantageous for both employees and corporations but it doesn’t come without risk. 4imprint’s newest Blue Paper®, podcast and infographic, Bring Your Own Device (BYOD) to Work: How It Can Be a Thirst Quencher for Your Company, explores the benefits of BYOD including increased productivity and improved responsiveness and also discusses how organizations can mitigate the associated technology and security risks.

An effective BYOD strategy should address technology requirements, IT support guidelines and acceptable use. This Blue Paper will discuss in detail BYOD best practices including investment in mobile device management (MDM) software, development of a service policy and providing clear usage policies as well as consequences for misuse.

“Whether your organization is already allowing employees to use their own devices for work or just considering this approach, this Blue Paper may be useful,” said Greg Ebel, vice president of sales and marketing, 4imprint. “It includes tips for launching or expanding a successful BYOD program.”

This Blue Paper and podcast include:

• How BYOD can provide companies with better access to technology, greater flexibility and even energy savings
• The cons associated with BYOD including data security and privacy risks plus best practice measures to reduce these risks
• Helpful resources and links to mobile device management (MDM) software summaries and reviews
• Guidelines to help organizations develop acceptable use policies and employee guidelines

Visit www.4imprint.com/bluepapers to read this Blue Paper, download the podcast or view the infographic.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.

The heat is on: tips for summer safety

Government News: Celebrate Parks and Recreation Month

Ah, yes…summer time is just about here. Many people are looking forward to the lazy, hazy, crazy days of golfing, swimming, hiking and barbequing. But, along with all the fun in the sun come some summer bummers, too—heatstroke, sunburn, bug bites and food poisoning, to name a few. Without the proper precautions, it can be a cruel summer.

These four tips for summer safety can help keep your community out of harm’s way and help them beat the summertime blues. Keep reading for more information.

Four tips for summer safety
Here are some tips you can share with your community members to help prevent common heat-related incidents.

  1. Be cool: It’s easy to get dehydrated when romping outdoors in the hot, hot sun. If dehydration isn’t nipped in the bud early on, heatstroke can occur. When this happens, the body’s temperature reaches dangerously high levels, resulting in fainting, hallucinations or even seizures. Preventing dehydration is easy—drink plenty of fluids (especially water), take breaks in the shade and schedule more vigorous activities during early mornings and late afternoons when the heat is less intense. Spread the word by imprinting these three ways to stay cool on flyers or handheld fans. Distribute them at your local parks and recreation department or with community mailers.
  2. Prevent sunburn: Sunburn is a surefire way to put the brakes on summer fun. Precautionary measures, like applying sunscreen, wearing sunglasses or a wide-brimmed hat, and staying in the shade while wearing sun-protective clothing can help. Sunscreen should be applied over the entire body, 15 to 30 minutes prior to going outside. And it should be reapplied every two hours—even more often when swimming or sweating. Sunscreen, handed out at local campgrounds and public pools, can be a great way to prepare the community for a day of fun in the sun.
  3. Ward off bug bites and insect stings: Stinging insects and biting bugs can put an end to picnic plans quicker than an army of picnic ants. Insect repellent can help ward off mosquitoes and ticks, and proper aftercare of bee or wasp stings can make all the difference. Immediately remove any remaining stinger by scraping it with a credit card or finger nail, apply ice and take an over-the-counter pain reliever. Readily-available cold packs at area hiking trails and park pavilions can save the day after a bug bite or bee string.
  4. Practice food safety: Picnics and barbeques are great places to meet up with friends and family, enjoy the outdoors…and pick up food poisoning. Bacteria grow faster in warmer temperatures. Couple that with no running water and an al fresco picnic can easily turn into foodborne illness. Safe food handling is the key to prevention. Keep cold foods cold and hot foods hot, don’t cross-contaminate by reusing platters and utensils, and cook food thoroughly. Get the word out and promote food safety. Post daily safe food storage or grilling tips on your website or social media channels. Hold a weekly contest where contestants enter by correctly answering a food-safety question. Reward winners with a cooler, picnic blanket or Grill Master BBQ Apron.

Passing along these simple safety measures to those in your community can help make this season a summer to remember—but for all the right reasons. Stay safe this summer!

"Summer Safety Tips.WebMD. WebMD, n.d. Web. Retrieved 10 Mar. 2014.

"The Top 7 Summer Health Hazards.WebMD. WebMD, n.d. Web. Retrieved 11 Mar. 2014.

Griffin, R Morgan. "Choosing the Best Sunscreen.WebMD. WebMD, n.d. Web. Retrieved 10 Mar. 2014.

"Eating Outdoors, Handling Food Safely.fda.gov. N.p., 17 May 2013. Web. Retrieved 11 Mar. 2014.

Community Youth Concepts: one by one story

Sometimes it’s the little things that make a big difference.  

-Cheryl

Community Youth Concepts l one by one charitable giving program l 4imprint

When Amy Croll was working for the Iowa state government, she realized there was an abundance of great research on youth and effective ways to reach out to them, but she also recognized that the research wasn’t getting to the organizations that practiced youth development. That’s when she had an idea.

In 2008, Community Youth Concepts (CYC) was established in Des Moines, Iowa. A youth development nonprofit and the brainchild of Amy, it serves youth with after-school programs and mentoring. But, it also seeks to bridge the gap between research and practice with an emphasis on technical training to other youth development organizations around the state.

Altogether, CYC serves approximately 1,100 youth between the ages of 10-24, although the bulk of their work is with middle school students in the greater Des Moines metropolitan area. Their services are predominantly directed at the at-risk population like youth living in poverty or unsafe neighborhoods, or those who have poor attendance and grades, or lacking meaningful adult relationships. Community Youth Concepts works hard to “ensure all Iowa youth have access to high quality opportunities that prepare them for success in school, work and life.”

The organization is also a proactive training presence in Iowa. In the last fiscal year, CYC provided training to 47 youth-related organizations and 651 youth workers. Additionally, it arranged for technical assistance assessments to 36 programs around the state.

Youth Program Director Amelia Colwell Reedy discovered a grant opportunity in a monthly newsletter from the Iowa Afterschool Alliance. The opportunity was through one by one®, 4imprint’s® charitable giving program. She applied and received the grant on behalf of CYC and chose a donation of customized notebooks.

One of the ways Amelia used the notebooks was as a holiday gift for middle school girls enrolled in a CYC-sponsored after-school program at a Des Moines middle school. She knew that the girls needed to feel special and acknowledged so, “We used them as a token of our appreciation at the holiday celebration at the end of the year.”

To really personalize the notebooks, staff and volunteers left a note inside each of the girls’ notebooks recognizing their positive contributions to the group. Amelia says they saw a very positive result. “It made it all the more special for them to be acknowledged and remembered in that way.”

Read more one by one recipient stories on 4imprint’s Facebook page. To apply for a one by one grant, visit our website at onebyone.4imprint.com and click the Application tab.

4imprint Releases Social Innovation Blue Paper and Podcast

FOR IMMEDIATE RELEASE
May 22, 2014
For more information, contact:
Greg Ebel, 4imprint
920-236-7272, ext. 8396

4imprint Releases Social Innovation Blue Paper and Podcast

(OSHKOSH, Wis.)—Social challenges and environmental problems, once seen as the exclusive work of government and nonprofit organizations, are getting a new look from the private sector as well. You’re Cordially Invited to Change the World: Join the Social Innovation Party, 4imprint’s newest Blue Paper®, podcast and infographic, discusses the corporate advantages that may accompany social innovations affecting environment, health care, education, food and energy.

According to the Blue Paper – 4mprint’s version of a white paper – successful corporate social innovators commonly possess a distinct purpose, a well-defined need and strong partnerships. In addition to examining these success factors in detail, this Blue Paper shows how companies can balance achievements in social innovation and problem-solving with profitability.

“This Blue Paper shows it’s possible for different types of organizations to play a part in solving social problems,” said Greg Ebel, vice president of sales and marketing, 4imprint. “And, the examples in the Blue Paper explain how this work may even be good for the bottom line.”

In this Blue Paper and podcast, you can expect to learn:

• What social innovation is and the different ways companies approach it
• How social innovation can help organizations manage risks, gain competitive advantages and improve their reputations
• Elements necessary for successful social innovation
• Ways a business can spark social change at home or around the globe
• Helpful resources for organizations looking to learn about social innovation

Visit www.4imprint.com/bluepapers to read this Blue Paper, download the podcast or view the infographic.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.