Kelsey discusses ...

How to use the AIDA funnel to convert leads into customers – Canada

The AIDA funnel makes converting potential leads into paying customers a faster and smoother process. We ...

Robert discusses ...

How to use video marketing to boost sales – Canada

Sales videos can boost customer trust, better explain products and services and ultimately increase purch...

Adam suggests ...

How to use video to create an impactful year-end appeal – Canada

Video is a great way to show impact and encourage a donation. Make video a must in your appeal and promot...

Tiffany describes ...

How to use virtual event storytelling to pique interest – Canada

How can you enhance your virtual event to capture and hold attendees’ attention? One way is through sto...

Matt suggests ...

How training giveaways can help with conflict resolution strategies – Canada

Unresolved conflict wreaks havoc on employee health, morale and productivity. Check out these tips that c...