Marketing

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Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...

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Technology dominates most people’s lives, and according to a 2017 promotional products industry year in...

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Here are five of the best tech giveaways for trade shows, including items like power banks, Bluetooth® s...

A new year brings new opportunities. Make this year's marketing plan a strong one with help from the late...

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One branded tote bag can give over 3,300 impressions. Select the best promotional bag for your promotion ...