Zach suggests ...

Benefits of market segmentation: Target your most valuable customers

This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...

Shaun digs ...

amplify®: Of mice and mysteries

Read how one organization demonstrates its expertise by showing value with the help of a branded gift—a...

Karri recommends ...

amplify®: Finding refreshing solutions

One organization turned on a fountain of creativity in a quest to meet customer needs.

Chee recommends ...

amplify®: Business care packages ideas

Unforgettable brand experiences create loyal fans. These business care package ideas put the wheels in mo...

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amplify® Magazine Spring 2024 Issue: The Power of the Unexpected

Organizations that create unexpected experiences make memorable moments that strengthen relationships. Fi...