Carrie writes ...

Communication with the next generation of patients: How to market to Gen Z – Canada

When you know how to effectively market to Gen Z, you can capture a whole new generation of patients. We ...

Ryan writes ...

Communication with the next generation of patients: How to market to Gen Z

When it comes to marketing to Gen Z patients, think mobile-first, use personas and tap into influencers. ...

Adam recommends ...

Competitive cooperation: The benefits of coopetition in healthcare – Canada

By bringing medical options together organization can achieve better patient care. We discuss the benefit...

Tiffany describes ...

Competitive cooperation: The benefits of coopetition in healthcare

When the patient wins everyone who works to keep them healthy does too. We share the benefits of coopetit...

Liz describes ...

6 tips to keep healthcare marketing emails from ending up as spam

Reach your patients with healthcare marketing emails that make it to the inbox instead of the spam folder...