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Booth Buzz
Promotional products might just be the best thing ever when it comes to making sure your booth is the one they visit. Here are some ways to make sure there is a well-worn path right to your booth.
“The great looking shirts and caps brought a lot of attention to our company, Agmechtronix. Many people at the World Ag Expo came up to us wanting a free cap or asking if they could buy one! The caps turned out awesome!!! Thank you 4imprint!” – Tammy from Silver City, 120926 New Era® Hexagon Mesh Cap
“We used these bottle openers as a giveaway for a trade show. People commented on the size and quality of the product. A few weeks later, at a community event, an attendee pulled out this bottle opener with our logo on it!” – Tanya from New Haven, 127944 The Pub Vinyl Bottle Opener
“We bought a number of items for our TV station’s Get Healthy initiative and have been putting them in the drawstring sportpack we ordered to make gym-themed goody bags. People love the items included and we’re already seeing the bags around town.” – Anonymous, 6188 Drawstring Sportpack
“We are a software developer/vendor. During our trade shows we provide demonstrations of our software. We hand the potential customers a pen “to take notes”. It is our subtle way of getting our name out.” – Christine from Greenville, 122805 Sonata Metal Pen
“We lined up the Lil’ Piggy Banks on a product table at the entrance to our event. Attendees were greeted by a fleet of smiling piggies and couldn’t resist taking one home with them! This product is a huge hit with our audience.” – Monique from South Windsor, 115897 Lil’ Piggy Bank
“I needed a banner to attract more traffic to my booth at a bridal show. Not only did the banner stand out, it also made sure everyone knew who I was! No more questions like “What do you do?”” – Molly from Grand Island, 135154 Luster Fabric Indoor/Outdoor Banner
“We did the spray hand sanitizers for a conference with lots of medical attendees. What a great idea – with people shaking hands all day during cold and flu season, they were a huge hit – and had plenty of room for our logo and branding.” – Ruth from Chevy Chase, 104314 Pocket Spray Sanitizer
“We attend Home and Garden expos. The house screwdriver was a big hit with attendees. It was functional and matched the DIY theme. We gave away so many that we will have to order again before the next trade show.” – Kelsey from Fenton, 130083 House Screwdriver Key Tag
“It was a Realtor Expo, and we used them attached to our brochures to thank realtors for taking the time to stop by our table and say hello. The seed packets were new and unique, so many of them commented and that opened up ‘moments’ in which we were able to talk more and they could get to know us as people as well as a company.” – Alyx from Aurora, 118706 Plant-A-Shape Flower Seed Value Packet
“We use these glasses as a giveaway for a special wine night at our tradeshow. They’re good quality and when logoed, they’re a great way to recognize our sponsor.” – Anonymous, 112564 Stemless Wine Glass
“Wanted to attract attendees to our booth and spread brand awareness. The ear buds were a hit – attendees were excited to have some free headphones for their flights home since most airlines no longer hand them out!” – Anonymous, 131260 Jupiter Retractable Ear Buds
“I used these on the Job Fair circuit. People would beeline across the aisles to have a look at them.” – Elena from Martinsburg, 137588 Wild Smilez Mechanical Pencil
Build Your Brand
From small business to big business, university to nonprofit, the name of the game is to make sure people know who you are and what you’re about. Promotional products work when it comes to building your brand.
“I am a freight forwarder so my shippers wanted branded products to go overseas. I arrange the transport of horses so I ordered luggage tags to be used as halter name tags so when the horses get to their destination everyone knows who got them there.” – Vanessa from Sulphur Springs, 127765 Round Luggage Tag with Tab
“In our Credit Union employees and members use these all throughout the day. We also give these away to any member who wants them. We use these as a giveaway at any event that we do and we also drop them at different places when we eat, etc.” – Anonymous, 9764 Mardi Gras Pen
“We decided to brand technical documentation related to customer projects. The documentation has a shelf life or 2-3 years and we wanted to make sure our name was associated with the reference materials.” – Anonymous, 118590 Vinyl Ring Binder with D-Ring
“Purchased hoodies for our crew to wear when they went out on jobs for us. This way clients and those passing by can tell with only a quick glance that our company is working on that job.” – Anonymous, 124638 Premium 9 oz. Full Zip Hoodie
“These hot/cold packs were an excellent buy! My patients love the comfortable gel pearls and how they work perfect as a hot or cold treatment. I love how my logo and phone number were perfectly imprinted! I used them as a giveaway at the grand opening of my chiropractic office and I give them to all of our new patients. They are exactly what I needed!” – Natalie from Ormond Beach, 128668 Rectangle Aqua Pearls Hot/Cold Pack
“Unlike business cards, magnets do not get thrown out. By giving the customer a magnet that goes on their fridge, my brand stays front and center to my customer on a daily basis.” – Michelle from Whitehouse, 5247 Bic Full Color 20 mil Business Card Magnet
“Our farm has a CSA and we are always looking for new customers. We also fix the food (prime rib) for our local Farm Bureau Dinner. Wearing the aprons with our logo, made us look more professional and consistent and let people in the crowd know our farm’s name.” – Julia from Middlebourne, 122017 Bib Apron without Pockets
“We provide elective ultrasounds for all stages of a mom’s pregnancy. The bags we ordered from 4imprint help us boost our client’s confidence in us as they are filled with their pictures of their baby and other goodies!” – Amanda from Jacksonville, 104566 Oxo-Biodegradable Grab Bag
“We used these at a customer cocktail party to reinforce our brand and introduce our new logo.” – A from Alpharetta, 115505 Luncheon Napkin – 3-ply – White
For Your Cause
Whether the mission is a nonprofit, school store or fundraising, if you need money, promotional products work.
“Our board at city hall selected your “planter blossom kit” with the money plant seeds, as gifts to our local business owners at our annual community fundraiser, since the theme was “business is blooming”. It was very well received, since that plant represents good luck and prosperity for businesses. And the ordering process was so simple and professional. Will definitely contact you for future orders and will recommend you to others.” – Laura from Jefferson, 136028 Wall Sprouts Planter Blossom Kit
“We found a sponsor to purchase 16 oz. travel tumblers (275 this year). We also found vendors in our area who would be willing to sell the mugs and refill them throughout the upcoming year for free or at a discount. Each mug is $20. We hope to raise close to $5000 for year-end and early 2017 to keep our youth mentoring agency operating :)” – Susan from Frankfort, 108780 cup2go Plastic Tumbler
“We hosted a non-profit fundraiser at Topgolf and the items we ordered were to visually represent the company brand of the sponsors who supported our event. We ordered drink stir sticks for our Signature Drink sponsor which were featured in Bloody Mary’s.” – Jacintha from Tampa, 105466 Stir Stick
“We took orders and sold the shirts to employees and customers. We raised over $6,800 for our local Toys For Tots.” – James from Brazil, 590-LS Gildan® 6 oz. Ultra Cotton LS T-Shirt
“We use the profits from our sales to help raise money for scholarships for women. The logo on the bag let’s others know the name of our organization.” – Anonymous, 101326 Big Thunder Tote
“We wanted to give out little gifts to people who donated or attended an event at our biggest fundraiser of the year, but this far exceeded our expectations! We raised $100,000 more than last year and everyone LOVED the giveaways! We will definitely be ordering more for next year!” – Anonymous, 137911 Nori Clip It Ear Buds
“We ordered coats for a class fundraiser to purchase a class gift and send our representative to national conference. Everyone loved the products and were very impressed with the quality! Those who did not purchase the items regretted it when they saw how great they turned out.” – Clarice from New York, 132382 All-Season Colorblock Jacket
“We have a local National Register of Historic Places 200-year-old African American church that needs restoration, and are using the glasses pouches to raise money. They have been very well received, and have brought in several hundred dollars so far!” – Anonymous, 115482 Microfiber Glasses Pouch
“Each year we participate in an API Chili cook-off to raise money that goes directly back into the community in the way of scholarships and grants. Each team has to have a theme and raise money during the event. We use our item to raise money for this event and it suited our theme perfectly!” – Anonymous, 137134 Boot Cup
“The folders we ordered came quickly and were very bold in presenting our organization information. They were helpful to get our non-profit information in the hands of our potential donors in a clean, organized way.” – Anonymous, 8581 Paper Presentation Folder
Saying Thank You
Here are creative ways to say thanks to volunteers, applaud hard workers for a job well done or recognize an anniversary.
“We gave the salad bowls to all of the participants in our “Maintain Don’t Gain” wellness program. They loved them!” – Anonymous, 118063 Salad Bowl Set
“We purchased these bags for our staff of Home Health Aide to carry their supplies in from client to client.” – Mandie from Petoskey, 6258 Two-Tone Tote Bag
“The power banks were a year-end thank-you gift for our staff — and a subtle branding opportunity. In the past, folks have said they’d rather have the money than the gift, but people were wholeheartedly excited this year — they loved both the sleek look of the power bank with our logo and its usefulness.” – Anonymous, 130889 Slim Power Bank
“The gift/flashlight was a “thank you” but it was so well received that our Officers carry it with them while on duty; we will be keeping them in stock, Thank you.” – Cindy from New York, 81065 Mini MagLite® Flashlight
“The safety committee at my employer bought jackets for 100+ employees as a “Thank you” for having 365 days with ZERO lost time for accidents. First time in 15 years that had happened at our plant.” – Heather from Athens, 126153 Columbia® Kruser Ridge Soft Shell Jacket
“We gave these mobile pocket holders to our volunteer 4-H leaders as their appreciation gift. They loved them!” – Christy from Livingston, 119373 Adhesive Cell Phone Wallet
“Bus drivers love a little calendar they can put on their bus.” – Deb from Burlington, 7463 Peel-N-Stick Calendar
“We held a Girl’s Leadership Conference for young girls to help with self-esteem and to become strong independent woman and the water bottle was a take home gift.” – Anonymous, 9990 Comfort Grip Sport Bottle
“When a customer orders a sample of our product, we will credit them for that sample when they order a larger size of the same product. This is our “test drive”. We ordered little cars with our company name to send with the order that was sampled as a thank you gift. Our customers love to receive little gifts in their packages.” – Anonymous, 136192 Flashing Car Key Tag
“We decided to ‘gift’ each customer with a flash drive of all photo booth pics at the end of the event. Having our logo on the flash drive is something that helps keep our company top of mind for those customers. Thank you!” – Tracy from Staunton, 112703 Swing USB Drive
“Our volunteers help us at our sight and out in the community at different events. Sometimes they need to take their own lunch so we decided to get them a Chic lunch cooler bag with our logo. This way we help keep their lunch cool on hot days while assisting us!” – Anonymous, 134454 Chic Up Front Lunch Cooler
“Wreaths Across America celebrated their 25th anniversary in 2016 with 800,000 volunteers placing 1.2 million wreaths on veteran graves at 1,228 locations. These wonderful green silicone bracelets were to thank the local volunteers in the Bryan/College Station/Brazos Valley community for their support. Everyone loves them…many thanks!” – Ellen from College Station, 116207 Printed Silicone Wristband
Spreading The Word
Help spread the word about your special campaign—from a simple community reminder to public safety.
“We are planting a new church. We are using cups at our social events to give away and create a buzz before launch. After launch we intend to use pens and other imprint materials to grow a community awareness to our church.” – Chuck from Yukon, 85027 Stadium Cup
“Our company recently started providing mammograms. We were able to be involved in a local function for Breast Cancer Awareness, in hopes to inform our community about the services we provide at rates well below what the local hospital offers.” – Angie from Morganton, 6551 Javelin Pen
“We just placed a reorder of this product to prepare for our second year running our National Pet Month campaign, “Paws for a Cause.” Our page here (https://www.liadvantage.com/nationalpetmonth/) explains the campaign we ran, encouraging our clients to share pictures with us of their pets wearing the bandana, which we then shared on our social media pages. The goal was to raise awareness for a local animal rescue, who also shared some photos of their dogs wearing the bandanas. We raised some money for them and look forward to doing the same this May!” – Agatha from Freeport, 123211 Pet Bandana
“We wanted to get our School brand out there and raise spirit within our town.” – Richard from Payson, 120511 Team Scarf
“This purchase was for our University’s Student Veteran Association to be used to set up at different times during the school year to designate an area for all veterans or their dependents to go to for questions or help. With the logo on the tent it helps to inform the student population as well as the faculty/staff that there are services offered on campus for veterans.” – Diane from Martin, 8921 Standard 10′ Event Tent
“We are using this product to create awareness and encourage our members to use the mobile app for their convenience.” – Jennifer from Rock Hill, 119373 Adhesive Cell Phone Wallet
“Although we do reach out work, and our community is 50% elderly, most tend to forget phone numbers, so having something such as an adhesive calendar with our information is super helpful.” – Anonymous, 7463 Peel-N-Stick Calendar
“I ordered personalized pens for our church, with our contact information and vision statement. So, there was no big “promotion” involved, but I know that pens have a tendency to “walk away” on a regular basis. Usually this is seen as a bad thing, but I’m counting on it and hoping for it! It’s a great way to keep our name “out there.” Also, we always include one of our pens in the gift bag we give to our visitors.” – Aaron from Newton, 39152 Bic® Clic Stic® Pen
“A literacy celebration is held yearly, and each student is given a pen to keep a journal of books read during the summer.” – Joyce from Camden, 6551 Javelin Pen
Team Unity
If you’re looking to outfit your team with a unified look, trying to build morale, or you want to create walking billboards, promotional products get the job done.
“The Woman’s Club of Elizabethtown has always has husbands helping with their events behind the scene. I decided to have embroidered polo shirts with their logo, name of the club and “Men’s Auxiliary”. We gave them out at our last event and the men LOVED them.” – Donald from Elizabethtown, 104107 Hanes® ComfortBlend® 50/50 Jersey Sport Shirt
“Our home care agency recently merged with another agency similar to ours, and there have been a lot of growing pains. We instantly doubled in size and had to find a way to get all of the staff on board with the merger and excited for the new opportunities it presented. A small giveaway can go a long way in expressing your gratitude and generating excitement throughout your company.” – Jessica from Utica, 109148 Tropical Cubano Pen
“When a new agent comes to our brokerage we give them a gift of a zippered padfolio. When the new padfolios were given to our agents they were absolutely FLOORED that we would give them something so beautiful.” – Michelle from Fargo, 141 Zippered Portfolio
“We recently changed to needing a pass card to get into the office area so we are using the lanyards to hang the pass cards on. They are nice and showy with our name on them!” – Tina from Midland, 6513 Economy Lanyard
“We went on a company Mud Run, a 5K Race! Our shirts had us looking like a team! Our logo motivated all of us to work as one to finish the race strong!” – Anonymous, 127910 Rival RacerMesh Performance Tee
“We purchased these water bottles for use by those on our team and to increase the visibility of our company. Everyone loves the water bottles and we have had positive comments on the look of them.” – Gary from Ephraim, 115226 h2go Surge Aluminum Sport Bottle
“At the end of each calendar year, our administration gives a little “thank you” to our staff for helping to make the past year successful. This year, we gave the On the go Charging Kit. Our staff thought it was terrific. This is something our staff will actually be able to use. The moral boost surely exceeds the cost of the item.” – Anonymous, 133296 On The Go Charging Kit
“We had a one-month Step-Tracking challenge for employees. To encourage employees to track and turn in their steps on the sheet provided, I offered the First Aid Kit to all those who turned in completed sheets. This encouraged a lot more employees to not only turn the sheet in, but to actually track their steps for the full month.” – Miriam from Superior, 125022 Everyday First Aid Kit
“We are a pediatric therapy company with a team of therapists who treat within the homes of our patients. The bag was given to the therapists who eat on the run, while traveling between visits.” – Anonymous, 108010 Therm-O-Snack Insulated Bag
“We purchased beautiful embossed pad holders for all of our staff. They have an upscale, professional look that gave everyone a spirit boost.” – Joyce from N. Charleston, 124177 Windsor Reflections Notepad Clipboard
The Carrot
Increase participation, improve registration rates and maybe even generate additional revenue. When you’re looking for that ‘carrot,’ look for promotional products.
“These bags have been purchased to increase our sales by getting our name out there. California just passed a plastic bag ban so the bags I think will be awesome giveaways and gifts!!!” – Anonymous, 106836 Value Grocery Tote
“I work for a state park and I was looking for something to give away to children after they finished a park Jr. Ranger packet. The folding binoculars are a great way for children to explore their parks and have a nice memento from their visit.” – Dena from Kailu Kona, 3591 Folding Binoculars
“We use these gifts as Thank-you’s as well. Usually given after large donations or promotional gifts to raise awareness for the school. We have an increase in email subscriptions, Facebook followers, and the most clicks to our webpage.” – Anonymous, 127005 Refresh® Clutch Water Bottle
“The coasters were given to local bars and restaurants. Printed on each coaster was the logo and an offer for a free gift at an apparel retailer nearby. The idea was to cross-promote local businesses and it was successful in bringing new customers to the retailer, who then made purchases.” – Anonymous, 2081 Cork Coaster
“We provide giveaways to incentivize people to come to our informational tables at large event to learn more about the services we offer.” – Tabetha from Red Bluff, 6551 Javelin Pen
“We have Preview Days several times a year where High School students come to campus to tour our College and get information on attending after graduation. We used the product as a giveaway. They have been a big hit drawing people to our booth.” – Diane from Martin, 86021 Beechies Gum
“Emphasis at our merchandise table has been the sale of CD’s and music down-load cards. Over the years our music has done well but by recently adding the beanies with our embroidered logo, customers are eating them up. :-)” – Walter from Placentia, 109783 Value Knit Beanie
“The backpacks we purchased will be used as prizes for an outreach program we conduct. These prizes serve as an incentive for participation, as well as a thank you to our participants!” – Anonymous, 134692 Championship Backpack
“We are encouraging families to enroll children in public preschool programs. We set up a display at the public library with school information, preschool applications and the giveaways.” – Anonymous, 124505 Color & Learn Fun Pack
“We’re giving a Sport Bottle to adult students when they register for a class, to Advisory Council members, and other community members when they participate in meetings for our department in an effort to show our appreciation and to get our name out to the public. Response has been extremely positive!” – Anonymous, 109484 Pacific Aluminum Sport Bottle
“We are working on presenting our logo to the community and passing out tangible objects that patients want to use in order to increase our patient base.” – Anonymous, 110478 Jumbo Retractable Badge Holder