The new year is an opportunity to find new customers—and retain your existing ones. Looking at retail and promotional trends can help your company or organization catch attention with fresh, exciting promotional products.
Take a look at some of the hot trends expected for 2019 and let 4imprint help unleash your creativity. We’re always ready to discuss products, create a new logo or help design your next giveaway for customers, prospects and employees.
- Technology Trend: Wireless charging pads
Qi-enabled devices are becoming more common, which means wireless charging pads are becoming a hot promotional item. The charging pad connects to a computer and the Qi-enabled device just rests on the pad to charge—there’s no cord to get in the way! Click here to find out what phones are Qi-enabled. You can check out our full line of wireless charging pads.
Bluetooth® technology has been around for years. It allows hands-free calling in cars as well as on some wireless speakers and headphones. Make the most of its popularity with the Bluetooth Stereo Ear Buds and show them your company is tech-savvy and cutting edge.
- Apparel Trend: Asymmetrical patterns and zippers
Apparel is a popular promo choice. It makes up more than 35 percent of promotional items sold, according to the Promotional Products Association International. A hot trend this year is the use of asymmetrical patterns and zippers. These off-balance patterns are unique and eye-catching. The French Terry Hooded Jackets features an asymmetrical zipper, plus a drawstring hood and zippered pockets. In a sea of color, an unexpected pattern or design can be a breath of fresh air. The Prater Micro Poly Interlock Polo is a classic polo with a twist.
- Wellness Trend: Getting fit and staying well
Wellness programs in the workplace can have a return investment of $1.50 to $3 per dollar spent, according to SFM, a workers’ compensation insurer. People are always looking to get healthier and feel better about themselves. Consider handing out basic exercise equipment like the Stretch It Exercise Band Set or the Everlast® Foam Roller & Carrying Case. You can’t go wrong with a trendy water bottle, such as the Poppi Glass Bottle.
- Imprint trend: Bold lines and simple designs
Using bold type gives a feeling of innovation and strength. Items stand out and your message is easier to read. Take your logo to the next level by using bold font in your tagline. Add both to popular trending products, like the PopSockets® Phone Stand and Richardson Trucker Snapback Cap, for a memorable promo. This year, you may also want to simplify. Too much clutter can make your message difficult to understand. Choose items with a clean design, such as the Botanical Glass Bottle or Ceramic Container with Bamboo Lid, to put the focus on your message. Fill either with their favorite treat for added appeal. For a more modern spin, add your deep-etched logo to the White Quartz Ceramic Mug. Matte surfaces also make a great background for your logo. Consider pairing a notebook with a sleek stylus pen for a simple giveaway they’ll use every day.