In today’s world, it is important to have a social media marketing strategy established at your organization. If not, you could be missing out on a valuable, vast portion of your desired business. Take advantage of the cost-effective marketing that social media platforms offer—all you need is a smartphone and username! Outlined below are some relevant promotional products and examples to implement alongside your social media strategies:
Free gifts to gain followers
Giving an incentive to those who “like” your page is a great social media strategy to build your following. The personalized Vero Bluetooth® Speaker or Case Logic® Reflexion 15.6″ Laptop Messenger are desirable gifts to offer your audience once you reach 1,000 followers, for example. Give bloggers who refer traffic to your social media sites a logo’d Tablet or Recipe Book Stand and it might end up on Instagram®. Host an online “chat party” and give participants an opportunity to win an Igloo® Party To Go Cooler for driving conversation about your brand.
Implement your hashtag strategy
Having a marketing campaign hashtag, such as our #SwaggingRights, enables you and your audience to see what is being said about your brand. And what promotes your hashtag (and relieves tension) better than a custom-printed Hashtag Stress Reliever! Or show your sense of style with imprinted Risky Business Sunglasses with Mirror Lens and full-color Event Bands. Encourage recipients to take photos with your giveaway items and tag your business on Facebook® or Instagram. Boost event participation with the entertaining Photo Booth Kit. Attendees will have a blast taking selfies with the kit’s custom-printed props, and tagging your company in their photos. We know this from experience! Check out our Photo Booth Kit in action.
Low-budget branding
For pennies per piece, these promotional items will spread your social media campaign farther and wider. Print your QR code on the Coffee Clutch, linking customers to your social media outlet of choice. Offer a Full-Color Memo Book with daily business transactions—full-color imprinting allows you to include your social media icons. When reaching out to customers in person, offer them Post-it® Discount Coupons when they join your social media platforms on the spot. And hand out the Metallic Wolverine Stylus Pen with a reminder to visit your Facebook page.
Drive conversation across multiple platforms
If your business participates in multiple social media channels and wants to build followers in all of them, then these ads can help. The full-color imprinting on the MicroBuff Mini screen cleaner allows you to feature your username and other various social media outlets you participate in. Share the advantages of following all your social media with Starzmania Tasty Treats or the App Two-Tone Magnet. If you have different content on each social media platform, refer them to all of your platforms with the Bic® Note Paper Mouse Pad.
