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Effective ways to build your brand

Marketing your business can be an expensive proposition, so finding the most cost-effective and proven wa...

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Effective Trade Show Planning Part 6 – Post Show

Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...

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Effective Trade Show Planning Part 5 – At The Show

Today is the day and it’s your time to shine! The time spent on the fast-paced expo floor can not only ...

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Effective Trade Show Planning Part 4 – Prep and Pack

Focusing on prep and packing for your trade show now can help avoid costly mistakes later.

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Effective Trade Show Planning Part 3 – Finalize Plans

Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...

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Effective Trade Show Planning Part 2 – Start Shopping Around

Start shopping around and reap the benefits of planning ahead. 3 to 6 months out is ideal for choosing ho...

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Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy

Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...

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Effective Collaboration [INFOGRAPHIC]

Collaboration is one of the best ways to uncover innovation and team building, but there are many hurdles...

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Effective change-management techniques for your organization

Change is inevitable, but it can also be stressful and expensive. Manage any changes going on in your com...

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Edible giveaways offer a taste of your brand

Edible giveaways are a fun way to feature your logo, on the packaging or the snack itself. From chewy can...

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Eco-friendly promotional clothing offers sustainable style

When sustainability matters, Alternative® eco-friendly promotional products can make a difference to you...

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Easy hacks for making stunning branded gift baskets

Branded gift baskets are just the thing to show customers you appreciate them. Get tips on assembling the...

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Earn style points with custom branded apparel

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Durable and effective promotional items that stand the test of time

When your marketing goal is to get eyes on your brand, again and again, choose durable and effective prom...

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Drumroll, please! Introducing the best promotional laptop backpacks

4imprint proudly presents our exclusive lines of custom logo’d backpacks. Find out more about these fun...

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Dress It Up With Tone-on-Tone Embroidered Promotional Clothing

Embroidered promotional clothing, from custom polos and dress shirts to heavy-weight T-shirts, look impre...

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Draw a crowd to your open house event

Open houses are the ideal way to swing your doors open for guests and customers to check out your busines...

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Does My Business Need an App? [VIDEO]

Wondering whether your business needs to develop an app? This video explores the many industries that are...

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Does My Business Need an App?

Wondering whether you need a mobile app for your business? In this Blue Paper, learn the pros and cons of...

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Do more with less, thanks to inexpensive promotional products

Big dreams. Limited budget. This might sound like an impossible pairing, but finding effective promos tha...

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Diversity in the Workplace [INFOGRAPHIC]

Workplace diversity is not just about differences in people and their culture, but a variety of ideas.

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Digital Magazines

This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...

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Deliver a top-notch personalized experience using customer service gifts

Providing great service isn’t just a nice thing to do—it’s also smart. Use customer service gifts t...

Defend your team with these tips and safety incentive gifts

Safety programs protect your staff—and your bottom line. These tips, along with safety incentive gifts,...

Data-driven marketing strategies steer you toward success

Improve your strategic marketing planning process by using data and the latest promotional products. Here...