Kristi shares ...

2019 Trade Show Follow-Up Trends – New Research from 4imprint

Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up w...

Amanda recommends ...

3 types of trade show tools you shouldn’t leave home without

The best trade show swag can set your booth apart from the competition at the show.

Adam describes ...

3 types of trade show tools you shouldn’t leave home without – Canada

Are you planning to exhibit at a trade show? Fill your trade show toolbox with these must-have tools that...

Sarah likes ...

3 ways trade show apparel helps you make a good impression

Choosing the right trade show apparel can make the difference between a good and great show. We offer tip...

Blog
Cindy recommends ...

4 quick tips to qualify trade show and event leads

Qualifying leads can save trade show exhibitors time and money. Use these tips and event giveaway ideas t...

Adam suggests ...

4 quick tips to qualify trade show and event leads – Canada

92% of trade show attendees want to check out new products. See if they’re a fit by qualifying leads wi...

Julie chooses ...

4 trade show emergency kits to help be prepared for anything

A missing cord, a scrape during booth setup or a lost button can all happen at a trade show. We offer ide...

Heidi suggests ...

4 trade show emergency kits to help be prepared for anything – Canada

In all the hustle and bustle of trade shows, mishaps are sure to happen. We offer ways to stay prepared f...

Erika writes ...

4 trade show marketing trends for the new year

As a trade show exhibitor, you’re likely on the hunt for new trade show marketing ideas.

Shaun describes ...

4 trade show marketing trends for the new year – Canada

We’re sharing some of the most popular trade show trends, along with the best trade show giveaways, tha...

Pam shares ...

4imprint releases 2018 Trade Show Sales Survey eBook

Did you know Twenty-nine percent of respondents attend 11 or more trade shows per year? This new eBook ca...

Maria describes ...

5 easy tips for remote trade show booth management – Canada

When you’re not physically there, managing a trade show exhibit can seem daunting. It doesn’t have to...

Andy discusses ...

5 great trade show booth games to attract customers – Canada

Looking to drive traffic to your booth? Check out 5 of the best trade show games to attract customers and...

Casey likes ...

5 tips to achieve healthcare trade show success

Is your organization looking to participate in a trade show? Check out these helpful tips that include ch...

Sarah discusses ...

6 ideas for how to get the best hybrid event sponsors

Hybrid events offer greater reach, better attendance and flexibility for your company and attendees. Chec...

Mark suggests ...

6 ideas for how to get the best hybrid event sponsors – Canada

The right sponsorships are key to a hybrid event’s success. We offer tips and ideas for finding the bes...

Sarah recommends ...

amplify: Building relationships at trade shows

A recent 4imprint® survey found one of the top three reasons to attend trade shows is to generate sales ...

Tiffany digs ...

amplify: Fall 2017

The amplify Fall 2017 issue is packed with real-life ways for using promotional products to gain remarkab...

Sherry shares ...

Attention-Winning Booth Display Ideas

Check out these attention-winning booth display ideas to promote your agency at your next job fair, busin...

Sarah likes ...

Best travel tools for your trade show team

As your team heads across the country to introduce your products and services to potential customers, use...

Amy describes ...

Best travel tools for your trade show team – Canada

According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...

Suzanne recommends ...

Blow up your exposure with inflatable promotional items

Inflatable promotional items make for fun and noticeable displays—indoors and out. We offer eye-catchin...

Blog
Andy suggests ...

Build brand awareness with memorable trade show bags

Impress your customers by giving them trade show bags full of branded swag.

Karri discusses ...

Build brand awareness with memorable trade show bags – Canada

Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...

Tiffany suggests ...

Business giveaway ideas that will get your logo seen

Logos are typically the most recognized part of a business.

Andrea writes ...

Business giveaway ideas that will get your logo seen – Canada

An easily identifiable visual should remind people what your organization does and what you stand for.

Sarah recommends ...

Capture attention and engage with mobile exhibits

Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...

Alexis shares ...

Companies use trade shows to build connections, according to the latest issue of amplify®

Almost four out of five exhibitors use trade shows as an opportunity to build relationships, according to...

Sara chooses ...

Company logo trade show apparel to up your cool factor

If your brand is not the button-down type, company logo apparel with a cool, laid-back vibe is a great fi...

Blog
Rebecca recommends ...

Creative trade show display ideas that will get people to stop

Just about every person who passes your booth at a trade show is a potential customer.

Andrea recommends ...

Creative trade show display ideas that will get people to stop – Canada

Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...

Shaun discusses ...

Custom trade show displays that will turn heads

Sarah, 4imprint’s authority on all things trade show, shares expert tips plus custom trade show display...

Cassidy shares ...

Customers share tips: How to use promotional products

Get giveaway ideas. Customer share stories and tips on how to use promotional products to create team uni...

e-Book
Whitney discusses ...

e-Books 101: How to create and distribute e-books to better nurture leads

An e-book can be the perfect way to warm up leads before a trade show and keep the conversation going aft...

Sarah recommends ...

Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy

Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...

Video
Sarah recommends ...

Effective Trade Show Planning Part 3 – Finalize Plans

Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...

Video
Matt recommends ...

Effective Trade Show Planning Part 4 – Prep and Pack

Focusing on prep and packing for your trade show now can help avoid costly mistakes later.

Video
Matt describes ...

Effective Trade Show Planning Part 6 – Post Show

Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...

Video

Expert sales training techniques that will step up your game

Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and tr...

Angie suggests ...

Follow-up tools to turn trade show prospects into customers

According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Kristi describes ...

Get results with guerilla marketing for trade shows

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Amanda shares ...

Go beyond the booth: A quick guide to seminar hosting

Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...

Sarah recommends ...

Go beyond the booth: A quick guide to seminar hosting – Canada

We've put together sales presentation tips and trade show swag ideas to help you be a success.

Pam suggests ...

High-Impact Tradeshows: How to stand out in a crowd

Here are a few tradeshow tips and tools that will get your name to the top of their call-back list.

Cheryl writes ...

How event giveaways open doors for people affected by mental illness

NAMI Billings supports individuals and families affected by mental illness. They use event giveaways to b...

Alexis describes ...

How to boost virtual event audience engagement

Not sure how to get attendees to tune in and engage during your virtual event? We offer virtual event aud...

Carla suggests ...

How to boost virtual event audience engagement – Canada

Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...

Alysia recommends ...

How to Carry Out Trade Show Planning for Sure-Fire Success

Is trade show planning a challenge for your team? A thorough trade show planning checklist helps makes pr...

Blog