2019 Trade Show Follow-Up Trends – New Research from 4imprint
Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up w...
3 types of trade show tools you shouldn’t leave home without
The best trade show swag can set your booth apart from the competition at the show.
3 types of trade show tools you shouldn’t leave home without – Canada
Are you planning to exhibit at a trade show? Fill your trade show toolbox with these must-have tools that...
3 ways trade show apparel helps you make a good impression
Choosing the right trade show apparel can make the difference between a good and great show. We offer tip...
4 quick tips to qualify trade show and event leads
Qualifying leads can save trade show exhibitors time and money. Use these tips and event giveaway ideas t...
4 quick tips to qualify trade show and event leads – Canada
92% of trade show attendees want to check out new products. See if they’re a fit by qualifying leads wi...
4 trade show emergency kits to help be prepared for anything
A missing cord, a scrape during booth setup or a lost button can all happen at a trade show. We offer ide...
4 trade show emergency kits to help be prepared for anything – Canada
In all the hustle and bustle of trade shows, mishaps are sure to happen. We offer ways to stay prepared f...
4 trade show marketing trends for the new year
As a trade show exhibitor, you’re likely on the hunt for new trade show marketing ideas.
4 trade show marketing trends for the new year – Canada
We’re sharing some of the most popular trade show trends, along with the best trade show giveaways, tha...
4imprint releases 2018 Trade Show Sales Survey eBook
Did you know Twenty-nine percent of respondents attend 11 or more trade shows per year? This new eBook ca...
5 easy tips for remote trade show booth management – Canada
When you’re not physically there, managing a trade show exhibit can seem daunting. It doesn’t have to...
5 great trade show booth games to attract customers – Canada
Looking to drive traffic to your booth? Check out 5 of the best trade show games to attract customers and...
5 tips to achieve healthcare trade show success
Is your organization looking to participate in a trade show? Check out these helpful tips that include ch...
6 ideas for how to get the best hybrid event sponsors
Hybrid events offer greater reach, better attendance and flexibility for your company and attendees. Chec...
6 ideas for how to get the best hybrid event sponsors – Canada
The right sponsorships are key to a hybrid event’s success. We offer tips and ideas for finding the bes...
amplify: Building relationships at trade shows
A recent 4imprint® survey found one of the top three reasons to attend trade shows is to generate sales ...
amplify: Fall 2017
The amplify Fall 2017 issue is packed with real-life ways for using promotional products to gain remarkab...
Attention-Winning Booth Display Ideas
Check out these attention-winning booth display ideas to promote your agency at your next job fair, busin...
Best travel tools for your trade show team
As your team heads across the country to introduce your products and services to potential customers, use...
Best travel tools for your trade show team – Canada
According to a recent 4imprint survey, more than 50% of companies that attend trade shows go to six or mo...
Blow up your exposure with inflatable promotional items
Inflatable promotional items make for fun and noticeable displays—indoors and out. We offer eye-catchin...
Build brand awareness with memorable trade show bags
Impress your customers by giving them trade show bags full of branded swag.
Build brand awareness with memorable trade show bags – Canada
Over 80% of product recipients say they're more likely to work with the company that gave it to them. Cre...
Business giveaway ideas that will get your logo seen
Logos are typically the most recognized part of a business.
Business giveaway ideas that will get your logo seen – Canada
An easily identifiable visual should remind people what your organization does and what you stand for.
Capture attention and engage with mobile exhibits
Try a mobile exhibit to engage more with your audience, generate leads and boost sales. We offer ideas on...
Companies use trade shows to build connections, according to the latest issue of amplify®
Almost four out of five exhibitors use trade shows as an opportunity to build relationships, according to...
Company logo trade show apparel to up your cool factor
If your brand is not the button-down type, company logo apparel with a cool, laid-back vibe is a great fi...
Creative trade show display ideas that will get people to stop
Just about every person who passes your booth at a trade show is a potential customer.
Creative trade show display ideas that will get people to stop – Canada
Stand apart from competitors with creative trade show display ideas and you’ll be sure to stop potentia...
Custom trade show displays that will turn heads
Sarah, 4imprint’s authority on all things trade show, shares expert tips plus custom trade show display...
Customers share tips: How to use promotional products
Get giveaway ideas. Customer share stories and tips on how to use promotional products to create team uni...
e-Books 101: How to create and distribute e-books to better nurture leads
An e-book can be the perfect way to warm up leads before a trade show and keep the conversation going aft...
Effective Trade Show Planning Part 1 – Set Your Trade Show Strategy
Trade shows are great opportunities for networking and marketing your organization. But it’s a serious ...
Effective Trade Show Planning Part 3 – Finalize Plans
Text First impressions are important—especially on the fast-paced expo floor. Taking ample time to trai...
Effective Trade Show Planning Part 4 – Prep and Pack
Focusing on prep and packing for your trade show now can help avoid costly mistakes later.
Effective Trade Show Planning Part 6 – Post Show
Trade show appearances require a lot of time, money and effort on your part. Make the most of this invest...
Expert sales training techniques that will step up your game
Making sales is key to staying in business. Our Blue Paper offers proven sales training techniques and tr...
Follow-up tools to turn trade show prospects into customers
According to a survey performed by 4imprint®, 76% of companies attend trade shows to generate leads.
Follow-up tools to turn trade show prospects into customers – Canada
With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...
Get results with guerilla marketing for trade shows
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...
Get results with guerilla marketing for trade shows – Canada
If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...
Go beyond the booth: A quick guide to seminar hosting
Try our sales presentation tips, paired with the best trade show swag ideas, to attract attention to your...
Go beyond the booth: A quick guide to seminar hosting – Canada
We've put together sales presentation tips and trade show swag ideas to help you be a success.
High-Impact Tradeshows: How to stand out in a crowd
Here are a few tradeshow tips and tools that will get your name to the top of their call-back list.
How event giveaways open doors for people affected by mental illness
NAMI Billings supports individuals and families affected by mental illness. They use event giveaways to b...
How to boost virtual event audience engagement
Not sure how to get attendees to tune in and engage during your virtual event? We offer virtual event aud...
How to boost virtual event audience engagement – Canada
Keep attendees talking with each other and visiting booths at your upcoming virtual event. We offer easy ...
How to Carry Out Trade Show Planning for Sure-Fire Success
Is trade show planning a challenge for your team? A thorough trade show planning checklist helps makes pr...