4imprint, LLC

MODA, the University of Chicago’s student-run fashion organization, holds an annual fashion show called Galería de MODA. Showcasing exclusive collections made by graduates from the nonprofit’s intensive 10-week design boot camp, Galería de MODA is one of the most sought-after fashion events in Chicago. Individuals from across the country vie for the quick-selling tickets.

 

This year’s show was no different. With over 60 exclusive designs being displayed on the runway, organizers were looking for a way to encourage the sale of the higher-priced tickets. As an incentive, complimentary bags were given out in tandem with ticket purchases. Donated by 4imprint, each customized bag featured MODA’s logo and was filled with helpful items including snack bars and skin-care products. “We have found that incentivizing ticket sales with this complimentary bag has largely increased our ability to gain celebrity in the fashion scheme, as well as speed up our ability to sell out our highest-tiered tickets,” said MODA representative Luke Lundstrom.

 

Interested in learning more about MODA and Galería de MODA?

Check them out:          Website: https://www.modachicago.org/

Facebook: https://www.facebook.com/ModaChicago/

Instagram:  https://www.instagram.com/Modachicago/

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Erika Ferguson

Erika is a Social Media Manager and has been with 4imprint for 12 years. Erika writes about all the shareable, likeable, Pin-able aspects of the promotional products world and also chronicles the fun events that take place around 4imprint.

Read More by: Erika

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