4imprint, LLC

For more information, contact:
Becky Dillenberg, 4imprint
920-236-7272, ext. 8546

4imprint Releases Social Innovation Blue Paper and Podcast

(OSHKOSH, Wis.)—Social challenges and environmental problems, once seen as the exclusive work of government and nonprofit organizations, are getting a new look from the private sector as well. You’re Cordially Invited to Change the World: Join the Social Innovation Party, 4imprint’s newest Blue Paper®, podcast and infographic, discusses the corporate advantages that may accompany social innovations affecting environment, health care, education, food and energy.

According to the Blue Paper – 4mprint’s version of a white paper – successful corporate social innovators commonly possess a distinct purpose, a well-defined need and strong partnerships. In addition to examining these success factors in detail, this Blue Paper shows how companies can balance achievements in social innovation and problem-solving with profitability.

“This Blue Paper shows it’s possible for different types of organizations to play a part in solving social problems,” said Greg Ebel, vice president of sales and marketing, 4imprint. “And, the examples in the Blue Paper explain how this work may even be good for the bottom line.”

In this Blue Paper and podcast, you can expect to learn:

• What social innovation is and the different ways companies approach it
• How social innovation can help organizations manage risks, gain competitive advantages and improve their reputations
• Elements necessary for successful social innovation
• Ways a business can spark social change at home or around the globe
• Helpful resources for organizations looking to learn about social innovation

Visit www.4imprint.com/bluepapers to read this Blue Paper, download the podcast or view the infographic.

About 4imprint Blue Papers
4imprint Blue Papers are in-depth, how-to articles, distributed to 4imprint customers to help their organizations succeed. Accessible at www.4imprint.com/bluepapers, Blue Papers have covered popular, cutting-edge topics such as podcasting, online social media, search engine optimization (SEO) and experiential marketing.

About 4imprint
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.

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