FOR IMMEDIATE RELEASE
For more information, contact:
Becky Dillenberg, 4imprint
920-236-7272, ext. 8546
4imprint® e-Book Showcases 86 Customer Stories About Promotional Product Success
(OSHKOSH, Wis.)— There are many creative ways 4imprint customers use promotional products to get results. In the Promotional Products Work 7th edition e-book, the promotional products retailer profiles 86 customers who use promotional products for fund-raising, thank you gifts, buzz-building, branding, team-building, tradeshows and incentives.
The e-book ideas come from 4imprint’s “Two-Second Surveys,” conducted with customers who ordered and used promotional products. The e-book, with 86 different ideas from schools, government agencies, small businesses, healthcare and more, is an idea-filled guide to using logo-emblazoned giveaways, branded promotional items, corporate apparel and personalized gifts.
“Customers love both sharing their successes and reading these stories,” said Kevin Lyons-Tarr, CEO, 4imprint. “The stories often inspire new creative ideas from others, and it’s a joy to see how innovative promotional products are appreciated and really make a difference.”
Among the 86 ideas included in the e-book:
- “We use the flash drives to load all of the presenter files from our annual conference and give them away to all of the attendees at the end of the day. That way, attendees don’t have to worry about writing everything down, since they’ll get a copy at the end of the day. And, it’s an incentive to stay all day so they can get the materials!”
— Katie, APSRC
- “In order to reduce labor costs, we began offering the laptop sleeves to encourage folks to sign up for automatic payments. This reduced the time and costs associated with monthly billing. We’ve had a 90% acceptance rate, which far surpassed our hoped-for 50% rate.”
— Richard, Tech Connection
- “Our county is working hard to promote emergency preparedness. This drawstring bag with a preparedness message is being distributed to our residents. It is also being promoted as a start to their emergency “go” bag kit and will be filled with additional supplies to be given to some of our homebound residents.”
— Anne, Schoharie County Office of Emergency Services
The free e-book is available for download at: http://4impr.it/Wjbz
4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.
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