Matt chooses ...

Blogging

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Once considered the golden child of social media, blogs have been seemingly nudged out of the picture in recent years with the growth of social media.

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Kathi recommends ...

Motivating underachievers – Canada

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We’ve met them before, students who perform academically at a level below their actual ability or potential of personal development.

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Tiffany digs ...

Facebook™ Ad Campaigns

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Effective advertising has much more to do with strategy development, delivered via the social media channels most likely to reach intended audiences.

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Zach suggests ...

Social Networking Sites: Who should use them?

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I was reading an article on CNN, entitled Principal to Parents: Take Kids off Facebook, and it started me thinking about who use social networking, and why.

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Mobile marketing 101 – Canada

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More and more businesses and organizations are realizing that the mobile phone can serve as a complementary medium to an overall marketing strategy.

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Bianca digs ...

Mobile marketing 101

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In essence, the mobile phone is a medium that could very well be the next Holy Grail of marketing … if it is used thoughtfully.

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Meghan digs ...

4imprints latest Blue Paper® and Podcast Explores Mobile Marketing

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There are 2 billion online mobile subscribers in the world today and that number is projected to jump well-beyond 3 billion by the end of the year.

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Amanda recommends ...

If you build it, they will come: Key ingredients to a successful SEO strategy – Canada

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That’s where search engine optimization (SEO) comes in to play. When a website is optimized correctly for search engines, it is more easily found in searches.

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Matt digs ...

Harness the power of online video

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Whether you’re catching the latest episode of your favorite show on Hulu™, checking out the latest trending videos on YouTube or online.

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Daryl shares ...

So many tools, so little time! How to prioritize social media efforts

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Kudos! You’ve done all the legwork: Your organization’s internal culture is open and primed for social media, and you have the support of upper management.

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