Rebecca discusses ...

Why micro-influencers are a fantastic fit for small business

Micro-influencers aren’t only authentic and engaging for your brand, they are a cost-effective tool for...

Meghan describes ...

Why micro-influencers are a fantastic fit for small business – Canada

If your small business is looking for ways to build the community’s trust, improve brand awareness or i...

Alexis describes ...

Best tech giveaways to draw in a crowd

Here are five of the best tech giveaways for trade shows, including items like power banks, Bluetooth® s...

Anne digs ...

amplify: Unique promotional pens that earned you #SwaggingRights

Take a look at how people are using their unique promotional pens to earn #SwaggingRights in the spring 2...

Molly likes ...

Three Ways to Use Storytelling in Your Communications – Canada

Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...

Chee recommends ...

Platform Overload—Choosing the Right Social Media Sites for Business

Social media for companies—it’s often difficult to choose where to put your efforts. Check out 5-step...

Amber shares ...

Attention-Winning Booth Display Ideas

Check out these attention-winning booth display ideas to promote your agency at your next job fair, busin...

Shaun likes ...

Graphic Design

This Blue Paper explores why visuals matter to marketing, teaches best practices for graphic design and p...

Angie shares ...

Employee Advocacy

This Blue Paper explores employee advocacy, including its benefits, administration of an employee advocac...

Sarah recommends ...

Audience Intent Marketing

This Blue Paper explores audience intent marketing, how to discover audience intent from Web search and w...

Andrea describes ...

How to use Instagram in government

Learn to use Instagram in government and offers practical applications, such as using it to share, define...

Gina recommends ...

Live Streaming

This Blue Paper provides ideas and tips for businesses to get started in live streaming, an exciting new ...

Sarah recommends ...

Using trade show metrics to gauge success

This article discusses how exhibitors can use trade show metrics and data to gauge success of their trade...

Matt digs ...

Social media promotional strategies

In today’s world, it is important to have a social media marketing strategy established at your organiz...

Amber writes ...

Influencer Marketing

This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap inf...

Amy describes ...

How to make an impression with your trade show exhibit

This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...

Amanda likes ...

Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand the beha...

Amy writes ...

A digital press kit for your nonprofit

This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...