A digital press kit for your nonprofit
This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...
Employee Advocacy
This Blue Paper explores employee advocacy, including its benefits, administration of an employee advocac...
Body Camera Pros and Cons
This article discusses body camera pros and cons for government employees who face high-conflict situatio...
How to Find Your Social Mission – Canada
Being a socially responsible business doesn’t just feel good; it’s also good for your bottom line. Le...
3 ways company anniversary gifts help you celebrate
A company anniversary is a time to look back at the past and forward to the future. Here are ways company...
Three benefits of sponsoring community sports teams – Canada
Is your healthcare organization sponsoring a local team? Learn how sponsorships can help your bottom line...
Three benefits of sponsoring community sports teams
Sponsorships can help boost your bottom line. Learn how you healthcare organization can benefit from spon...
Three Ways to Use Storytelling in Your Communications – Canada
Storytelling is a great way for the public sector to demonstrate transparency and communicate impact. Lea...
3 effective ways to digitally reach your constituents – Canada
Looking to widen your agency's social media reach? Check out these three simple and effective tips to eng...
3 effective ways to digitally reach your constituents
Expand your social media reach by trying these tips on engaging with constituents.
Your guide to meaningful small business community involvement – Canada
Engaging with the community helps create connections that can help small businesses thrive. Find out how ...
Your guide to meaningful small business community involvement
Engaging with the community helps create connections that can help small businesses thrive. Find out how ...
Skills-based volunteering is a nonprofit success secret
Skills-based volunteering can boost your nonprofit’s effectiveness and impact. Use promotional gifts fo...
Video testimonials: How to transform current customers into spokespersons – Canada
Video testimonials are an effective tool to grow your clientele. Read how promotional products for small ...
Video testimonials: How to transform current customers into spokespersons
Grow your clientele by encouraging current customers to leave video testimonials and thank them for their...
How to rally employees after a rough customer experience – Canada
Negative customer experiences can leave the team feeling down. Learn how to boost employee morale with th...
How to rally employees after a rough customer experience
How do you help your team rebound from a poor customer experience that leaves them down and out? Boost em...
3 simple ways an outcome-based approach boosts citizen involvement – Ca
Evidence that actions make a difference can spark immediate change from your community. Show how using ou...
3 simple ways an outcome-based approach boosts citizen involvement
Show your community is made by the people and for the people. Take an outcome-based approach and motivate...
Sports team sponsorships score major points for your brand – Canada
When it comes to sponsorship spending in Canada, sports are at the front of the pack.
Sports team sponsorships score major points for your brand
When it comes to sponsorship spending in the United States, sports take first place.
Resolve to try these 5 healthy habits of successful nonprofits – Canada
At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...
Resolve to try these 5 healthy habits of successful nonprofits
With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...
Storytelling strategies to make your brand’s story a best-seller
PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...
amplify: Build a better network
Knowing how and why to network can be a valuable tool in your business toolbox. Use these tips and networ...
Part 1: How to collect volunteer and client stories – Canada
The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.
Part 1: How to collect volunteer and client stories
In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...
Keep your school’s community in the loop using PR giveaways – Canada
Connecting with the community on a regular basis allows people to see the important work your students an...
Keep your school’s community in the loop using PR giveaways
Your community wants to know about the work your students and school are doing. These tips and PR giveawa...
How to implement a culture of transparency in your marketing
One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
Part 2: How to share your volunteer and client stories
A great story connects the storyteller to the reader, touching their heart with a memorable tale. Shari...
Part 2: How to share your volunteer and client stories, part 2
A great story connects the storyteller to the reader, touching their heart with a memorable tale.
Serving the community, not just customers – Canada
If taking care of the customer is job one, taking care of the community may be job two.
Serving the Community, Not Just Customers
As you start your strategic planning for the coming year, consider adding service to your community to yo...
How to connect with millennial parents – Canada
Every generation has a unique parenting style. These tips and school giveaways will help build better par...
How to connect with millennial parents
Children of millennials are now entering school in greater numbers. These tips and school giveaways will ...
Build big business benefits with company community service
Caring for your community has big benefits. See how to build company community involvement to benefit emp...
amplify®: Impress the press
Trying to build media attention for your cause? Read these tips, like hosting an event to give away nonpr...
Recognize Essential Workers by Using Thank-You Giveaways
Essential workers deserve a pat on the back. These thank-you giveaway ideas they can use on the job are t...
Recognize Essential Workers by Using Thank-You Giveaways – Canada
Essential workers deserve a pat on the back. These thank-you giveaway ideas they can use on the job are t...
amplify®: Crisis care kits
Walk Me Home Rescue aided homeless citizens who self-isolated during the coronavirus by providing care ki...
Top 5 ideas for branded gifts to make a lasting impression
Personalized gifts help people remember you as the brand who pays attention to them. The brand who cares....
Top 5 ideas for branded corporate gifts to make a lasting impression – Canada
As you’re brainstorming branded corporate gift ideas for clients and prospects, remember that sending g...
Give a warm welcome with these tips and branded gifts – Canada
Show everyone who walks through your door you put their safety and comfort first. We offer branded giveaw...
Give a warm welcome with these tips and branded gifts
Provide a warm welcome using branded giveaways to make visitors feel comfortable, put their minds at ease...
How to repurpose content to reel in more leads, get double duty and more
Want to repurpose your content but not sure where to begin? It’s easier than you might think. We offer ...
How to repurpose content to reel in more leads, get double duty and more – Canada
Whether you have a website full of valuable content or just a few pieces, repurposing your content saves ...
4 ways businesses can engage the community (plus community giveaway ideas)
Engaging with the community provides mutual benefits for families, neighbors and businesses. We offer fun...