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Sharing Economy

This Blue Paper describes the sharing economy and offers tips for organizations looking to take advantage of this business pl...

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Sharing Economy [INFOGRAPHIC]

This infographic defines the sharing economy, outlines its benefits and challenges, and offers tips for finding success with ...

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Social media promotional strategies

In today’s world, it is important to have a social media marketing strategy established at your organization.

Amber writes ...

Influencer Marketing

This Blue Paper discusses influencer marketing, its evolution and ways in which entrepreneurs can tap influencers’ expertis...

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Influencer Marketing [INFOGRAPHIC]

This infographic discusses influencer marketing and its benefits to business. It also offers tips on finding and engaging inf...

Amy describes ...

How to make an impression with your trade show exhibit

This enewsletter will offer four tips on making a positive impression with your trade show exhibit by engaging audience membe...

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5 free Google tools for data-driven decision making

This Blue Paper explores free Google tools that improve business planning. Tools include Forms, Fusion Tables, Trends, Correl...

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Post Demographic Consumerism [INFOGRAPHIC]

Learn looking beyond demographic segmentation to predict consumer behaviors, their interest and their preferences to better y...

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Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand the behaviors and better you...

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Subscription-based Services

This Blue Paper features the rise of subscription-based services as business planning.