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How to use Instagram in government

Learn to use Instagram in government and offers practical applications, such as using it to share, define...

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Live Streaming

This Blue Paper provides ideas and tips for businesses to get started in live streaming, an exciting new ...

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Digital Magazines

This Blue Paper discusses the digital magazine, its history, current trends and design considerations, an...

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Beyond demographic segmentation: The changing face of consumerism

This Blue Paper discusses going beyond traditional demographic segmentation to better understand consumer...

Amy writes ...

A digital press kit for your nonprofit

This article discusses using a digital press kit to tell the media your nonprofit organization’s story ...

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Benefits of market segmentation: Target your most valuable customers

This Blue Paper outlines the benefits of market segmentation including increased profits, lower costs and...

Andy writes ...

Bottom line: Promotional products work

Promotional products work better than many other forms of advertising. We share facts about the effective...

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