Build big business benefits with company community service
Caring for your community has big benefits. See how to build company community involvement to benefit emp...
How to connect with millennial parents
Children of millennials are now entering school in greater numbers. These tips and school giveaways will ...
How to connect with millennial parents – Canada
Every generation has a unique parenting style. These tips and school giveaways will help build better par...
Part 2: How to share your volunteer and client stories, part 2
A great story connects the storyteller to the reader, touching their heart with a memorable tale.
Part 2: How to share your volunteer and client stories
A great story connects the storyteller to the reader, touching their heart with a memorable tale. Shari...
How to implement a culture of transparency in your marketing – Canada
What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...
How to implement a culture of transparency in your marketing
One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...
Keep your school’s community in the loop using PR giveaways
Your community wants to know about the work your students and school are doing. These tips and PR giveawa...
Part 1: How to collect volunteer and client stories
In part one of our two-part series, you’ll learn how, with a little planning and promotional thank-you ...
Part 1: How to collect volunteer and client stories – Canada
The power of stories lies in the ability to touch the heart. Stories can make us laugh or cry.
Smart city initiatives to enhance your community services – Canada
When it comes to urban areas, smart technology can mean big improvements.
Smart city initiatives to enhance your community services – Canada
A smart city collects information about residents’ needs and uses technology to better the community’...
Effective communication strategies to engage parents and teachers
With all that information, it’s easy for things to slip through the cracks.
Effective communication strategies to engage parents and teachers – Canada
If everyone spent three minutes reading and responding to each of those emails, they would spend more tha...
amplify: Build a better network
Knowing how and why to network can be a valuable tool in your business toolbox. Use these tips and networ...
4 easy ways to reach younger constituents – Canada
As the first generation raised on technology, different methods must be used to engage Millennials.
Storytelling strategies to make your brand’s story a best-seller
PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips ...
Resolve to try these 5 healthy habits of successful nonprofits
With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...
Resolve to try these 5 healthy habits of successful nonprofits – Canada
At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...
Sports team sponsorships score major points for your brand
When it comes to sponsorship spending in the United States, sports take first place.
Sports team sponsorships score major points for your brand – Canada
When it comes to sponsorship spending in Canada, sports are at the front of the pack.
3 simple ways an outcome-based approach boosts citizen involvement
Show your community is made by the people and for the people. Take an outcome-based approach and motivate...
3 simple ways an outcome-based approach boosts citizen involvement – Ca
Evidence that actions make a difference can spark immediate change from your community. Show how using ou...
How to use video to create an impactful year-end appeal
Finish the year on a high note. Make the most of December giving by using video in your year-end appeal. ...
How to use video to create an impactful year-end appeal – Canada
Video is a great way to show impact and encourage a donation. Make video a must in your appeal and promot...