Storytelling strategies to make your brand’s story a best-seller

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PR practitioners have a toolbox full of storytelling strategies. This Blue Paper provides narration tips and PR giveaways tha...

Amy discusses ...

Resolve to try these 5 healthy habits of successful nonprofits

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At the start of a new year, roughly 4 out of 10 Americans will be making New Year’s resolutions. And while resolutions can ...

Meghan digs ...

Resolve to try these 5 healthy habits of successful nonprofits – Canada

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At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolutions can be tough t...

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Sports team sponsorships score major points for your brand

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When it comes to sponsorship spending in the United States, sports take first place. Support spending for sports was predicte...

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Sports team sponsorships score major points for your brand – Canada

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When it comes to sponsorship spending in Canada, sports are at the front of the pack. Support spending for sports was estimat...

Brian suggests ...

3 simple ways an outcome-based approach boosts citizen involvement

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Show your community is made by the people and for the people. Take an outcome-based approach and motivate citizen action by s...

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3 simple ways an outcome-based approach boosts citizen involvement – Ca

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Evidence that actions make a difference can spark immediate change from your community. Show how using outcome-based approach...

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How to use video to create an impactful year-end appeal

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Finish the year on a high note. Make the most of December giving by using video in your year-end appeal. Then increase views ...

Adam suggests ...

How to use video to create an impactful year-end appeal – Canada

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Video is a great way to show impact and encourage a donation. Make video a must in your appeal and promote it with nonprofit ...

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How to rally employees after a rough customer experience

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How do you help your team rebound from a poor customer experience that leaves them down and out? Boost employee morale with t...