Persuasive influencer marketing boosts brand attention
If you’re not using influencer marketing already, it might be time to consider adding it to your market...
Persuasive influencer marketing boosts brand attention – Canada
Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...
Turn information into interaction with experiential marketing
Trade shows are often crowded with booths, so making yours stand out is key.
Turn information into interaction with experiential marketing – Canada
Trade shows are often crowded with booths, so making yours stand out is key.
Bite-size ads keep them coming back for more
In 2016, Google® launched a new ad format called bumper ads.
Bite-size ads keep them coming back for more – Canada
A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...
Snag valuable face time in a digital world
More than 4 billion people across the globe use the internet. In the United States, there are an estimate...
Advantageous ways AI can power up customer interactions – Canada
The use of artificial intelligence (AI) in customer service is on the rise, and it’s likely more common...
Advantageous ways AI can power up customer interactions
One study estimated that by 2020, 85 percent of customer interactions will occur with no human involvemen...
Data collection pro-tips to create better lead connections
While making an initial contact is essential for a relationship, following up is even more critical.
Data collection pro-tips to create better lead connections – Canada
Follow-ups should be timely, friendly and customized, reflecting each client’s needs, interests and pai...
Better your hiring process using remote interviews – Canada
Virtual interviews are convenient and affordable, saving both recruiters and recruits time, money and ene...
Marketing strategies to turn a customer’s pain to a customer gained
Customers have problems that you can solve. By discovering those problems, you will be better able to off...
Marketing strategies to turn a customer’s pain to a customer gained – Canada
At its most basic level, marketing can be summarized in two simple statements: Customers have problems. B...
Ergonomic basics to help keep employees in good form
Ergonomics, or the study of how people interact with their work environment, aims to eliminate injuries c...
Ergonomic basics to help keep employees in good form – Canada
Statistics Canada (PDF) reports that nearly two million Canadians suffer from some form of disabling repe...
Improve employee health with a workplace fitness initiative
Help your employees get fit by incorporating physical activity into the workday. Hold a fitness challenge...
Improve employee health with a workplace fitness initiative – Canada
Kick your organization’s wellness plan into high gear!
Create multifunctional workspaces to supercharge employee productivity – Canada
Multifunctional workspaces are trending.
Create multifunctional workspaces to supercharge employee productivity
A multifunctional office space is one that can be used in different ways to serve a variety of functions....
Rush promotional products for when you needed it yesterday
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don't hav...
Rush promotional products for when you needed it yesterday – Canada
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...
This year’s best holiday gift ideas for employees
According to the results of an Advertising Specialty Institute® (ASI) study, about 40 percent of compani...
This year’s best holiday gift ideas for employee – Canada
According to the results of an Advertising Specialty Institute® (ASI) study, about 40 percent of compani...
Perfect prize giveaways for your next event
When it comes to promoting your company or nonprofit, making sure people know who you are and what you do...