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Make your Mark with these Business Card Alternatives

Eighty-eight percent of business cards get tossed in the trash. Explore several business card alternative...

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Market segmentation

Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...

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Marketing your small business to a big-city audience

In a big city, residents are inundated with lots of messages every day. Stand out with these city marketi...

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Marketing your small business to a big-city audience – Canada

Residents of urban areas are inundated with lots of marketing messages every day. Use these tips and smal...

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Moleskine: Make the “write” impression with notebook giveaways

Moleskine notebook giveaways from 4imprint are a great promotional choice when you are looking to make ju...

Kathi describes ...

Must-Have Technology for Trade Show Travel

The average trade show traveler will venture 400 miles to attend an exhibit. This article explores top te...

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Personalize the customer journey for a smooth ride down the sales funnel

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

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Promotional Products Work 10th Edition

4imprint Customers tell you how they have used promotional products to grab attention, grow their busines...

Reach customers year-round with promotional gift items

Marketing is all about building relationships. In this Blue Paper, we share how to use promotional gift i...