Kick your new sales year into high gear
When it comes to your bottom line, the holidays are critical. After all, 20 to 40 percent of yearly sales...
Kick your new sales year into high gear – Canada
As the holidays wind down, it’s time to get creative with new year sales. Use sales swag to entice cust...
Market segmentation
Is your small business looking for ways to increase profits, reduce costs and effectively reach the custo...
Market your way to the best Small Business Saturday® yet
Participating in Small Business Saturday is a great way to kick off the holiday season. With these tips a...
Pennywise ideas for using inexpensive promotional items
Get the most bang for your buck and help exceed organizational goals—while staying within budget—by i...
Promotional item ideas: Share your message with the masses
Choose the right promotional item ideas for your in-person or virtual event, direct mail promo or messagi...
Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada
Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...
Social media engagement tips that are worth the share – Canada
It may come as no surprise that 94 percent of small businesses use social media for marketing.
Social media engagement tips that deserve a thumbs up
Read on to get some social media marketing ideas for small business. Then pair them with social media giv...
The best small business giveaways to celebrate BDC Small Business Week – Canada
Make the most of Small Business Week 2022 with our updated annual list of ideas and small business giveaw...