Lia writes ...

Get results with guerilla marketing for trade shows – Canada

If you want to make a big impression with a limited budget, try these guerrilla marketing ideas for trade...

Kristi shares ...

2019 Trade Show Follow-Up Trends – New Research from 4imprint

Research finds two-thirds of organizations track leads with business cards. One in 12 do lead follow-up w...

Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Amy discusses ...

Follow-up tools to turn trade show prospects into customers – Canada

With the help of these four tools—and some memorable giveaways—you can connect with your leads and tu...

Adam suggests ...

Turn information into interaction with experiential marketing – Canada

Trade shows are often crowded with booths, so making yours stand out is key.