Testing a New Product? Learn How Trade Shows Can Be the Ideal Place – Canada
New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...
Testing a New Product? Learn How Trade Shows Can Be the Ideal Place
New products require extensive testing before going to market. Learn how trade shows can be the ideal pla...
Ten Holiday Gifts for Employees in Healthcare
Find the perfect holiday gifts for employees in healthcare. We explore 10 employee gift ideas and how to ...
Teaching students to embrace mistakes – Canada
The wrong answer is just another way to say, "I'm learning.” When it’s time for teaching students to ...
Teaching students to embrace mistakes
Having the wrong answer isn’t a bad thing—it can create educational opportunities. We share tips for ...
Sustainable Giveaways and Practices for a Zero Waste Event – Canada
Learn how to eliminate the amount of trash generated at your next trade show by hosting a zero waste even...
Sports team sponsorships score major points for your brand – Canada
When it comes to sponsorship spending in Canada, sports are at the front of the pack.
Sports team sponsorships score major points for your brand
When it comes to sponsorship spending in the United States, sports take first place.
Social media engagement tips that deserve a thumbs up
Read on to get some social media marketing ideas for small business. Then pair them with social media giv...
Social media engagement tips that are worth the share – Canada
It may come as no surprise that 94 percent of small businesses use social media for marketing.
Skip the Discounts: 5 Alternatives to Building Customer Loyalty – Canada
Your most loyal customers are responsible for more than half of your company’s sales. Learn how to use ...
Skip the Discounts: 5 Alternatives to Building Customer Loyalty
For small businesses, offering discounts and rebates can be a double-edged sword.
Skills-based volunteering is a nonprofit success secret
Skills-based volunteering can boost your nonprofit’s effectiveness and impact. Use promotional gifts fo...
Show you care with a strong cause marketing strategy – Canada
Doing good in the community is good for business. We share tips on creating a cause marketing strategy, f...
Show you care with a strong cause marketing strategy
Building a better community can help your business. We share ideas for developing a cause marketing strat...
Show the Love with these Support Staff Recognition Ideas – Canada
Show your appreciation with these support staff recognition ideas for bus drivers, crossing guards, schoo...
Serving the community, not just customers – Canada
If taking care of the customer is job one, taking care of the community may be job two.
Serving the Community, Not Just Customers
As you start your strategic planning for the coming year, consider adding service to your community to yo...
Serve the community better with online service options
It’s time to get digital. Putting government online service options online makes citizens’ lives easi...
Serve the community better with convenient service options – Canada
Creating new government service options has benefits for the community and your agency. We share three ea...
School communication strategies: When more is best – Canada
Did you know an effective communication strategy tip is to overcommunicate? When you have information to ...
School communication strategies: When more is best
When sharing critical information, it can help to overcommunicate. These school communication strategies,...
Say goodbye to the annual performance appraisal – Canada
Is it time to say goodbye to the annual performance appraisal? Understand this business intelligence is k...
Rush promotional products for when you needed it yesterday – Canada
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don’...
Rush promotional products for when you needed it yesterday
While most exhibitors start prepping for a trade show 10 to 12 months in advance, sometimes you don't hav...
Retro giveaways bring back the good old days
Bring back those good old days by adding a little nostalgia to your marketing mix. We have fun retro give...
Resolve to try these 5 healthy habits of successful nonprofits – Canada
At the start of a new year, roughly 3 out of 10 Canadians make New Year’s resolutions. And while resolu...
Resolve to try these 5 healthy habits of successful nonprofits
With a new year around the corner, it’s an ideal time to think about resolutions for even greater succe...
Reduce inconvenient no-show appointments with these 6 tips – Canada
No-show appointments and late cancellations can be inconvenient and costly. Check out ideas on how to red...
Reduce inconvenient no-show appointments with these 6 tips
Try these ideas to reduce no-show appointments so you can see as many patients as possible.
Promotional strategies to captivate your trade show audience – Canada
To make the most out of your trade show experience, take time to design a product-promotion strategy that...
Promotional strategies to captivate your trade show audience
If you can, offer product samples to potential buyers so they can try before they buy. In addition to all...
Promotional giveaways play an important role in Wheelchair Games’ success – Canada
Since 1985, two national groups—the U.S. Dept. of Veterans Affairs and Paralyzed Veterans of America—...
Promotional giveaways play an important role in Wheelchair Games’ success
Organizers of the games set up a little store to sell branded shirts, caps, mugs, water bottles, Koozies ...
Promotional banner ideas to share important information – Canada
4imprint sign expert, Stephanie, shares promotional banner ideas to help spread the word about business h...
Promotional apparel trends you should know about now – Canada
Whether you’re looking for the latest colours or patterns, a socially responsible brand or athleisure a...
Promotional apparel trends you should know about now
Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...
Promotional apparel trends you should know about now
Are you looking for the latest promotional apparel trends to make your logo (and those who wear it) look ...
Promoting Healthcare Apps
This article offers tips on promoting healthcare apps to connect with patients, take appointments, educat...
Promote remote work-life balance – Canada
Avoiding burnout and staying motivated are two benefits of remote work-life balance. We offer ideas to ba...
Promote community recycling programs using eco-friendly giveaways – Canada
Recycling offers many benefits to community—it helps reduce waste, create jobs, conserve resources and ...
Promote community recycling programs using eco-friendly giveaways
Get your community to up their recycling habits by increasing awareness and encouraging participation in ...
Preventing brain drain in your community – Canada
Is preventing brain drain in your community a challenge? Find out which incentives can help keep graduate...
Preventing brain drain in your community
Learn tips for preventing brain drain, like using promotional giveaways to advertise incentives to stay i...
Persuasive influencer marketing boosts brand attention – Canada
Influencer marketing and influencer giveaways can boost visibility with an audience that’s already inte...
Persuasive influencer marketing boosts brand attention
If you’re not using influencer marketing already, it might be time to consider adding it to your market...
Perfect prize giveaways for your next event – Canada
Prize giveaways can make your event just a little more fun—and much more memorable. And, when it comes ...
Perfect prize giveaways for your next event
When it comes to promoting your company or nonprofit, making sure people know who you are and what you do...
Part 2: How to share your volunteer and client stories, part 2
A great story connects the storyteller to the reader, touching their heart with a memorable tale.