Tiffany describes ...

5 money-saving tips for entertaining clients – Canada

Try these budget-friendly ways to entertain clients with inexpensive gifts.

Brian suggests ...

5 money-saving tips for entertaining clients

Entertaining clients doesn't have to empty your organization's wallet. These tips, from setting a budget ...

Amanda recommends ...

Grow your business relationships

We all know finding new customers is an essential component to successful business growth. But how do we ...

Video
Sarah recommends ...

Effective Trade Show Planning Part 2 – Start Shopping Around

Start shopping around and reap the benefits of planning ahead. 3 to 6 months out is ideal for choosing ho...

Video
Shaun digs ...

amplify: Get more referrals with marketing giveaways

If you’re looking to up your referral game, here are some helpful ideas, important statistics and a gre...

How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...

How to strengthen your brand with local marketing

Your brand is more than the products you sell, it’s how the public perceives your company. Create stron...

Erika recommends ...

#SwaggingRights Campus Village

A marketing need + happenstance = a unique advertising partnership. See how Campus Village in East Lansin...

Tiffany suggests ...

Advantageous ways AI can power up customer interactions

One study estimated that by 2020, 85 percent of customer interactions will occur with no human involvemen...

Sarah discusses ...

Advantageous ways AI can power up customer interactions – Canada

The use of artificial intelligence (AI) in customer service is on the rise, and it’s likely more common...

Amanda writes ...

Bite-size ads keep them coming back for more – Canada

A quick laugh. A heart-tugging moment. A fabulous feature. You can choose to highlight any one of these t...

Shaun recommends ...

Bite-size ads keep them coming back for more

In 2016, Google® launched a new ad format called bumper ads.

Tiffany discusses ...

5 content marketing strategies to boost engagement – Canada

This article offers five new ways to market your content, plus some promotional giveaway ideas to support...

Matt discusses ...

5 content marketing strategies to boost engagement

If you're one of the many organizations already engaged in content marketing, you may be looking for some...

Sarah recommends ...

Trade show follow-up trends 2019

While 2/3 of organizations attend to generate leads and 1 in 5 go to close sales, this research finds tra...

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Elizabeth describes ...

Personalize the customer journey for a smooth ride down the sales funnel

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Amy writes ...

Personalize the customer journey for a smooth ride down the sales funnel – Canada

Customers come to your business at every possible point in the sales funnel, from “just browsing” to ...

Adam describes ...

6 virtual trade show ideas to pour into your sales funnel – Canada

Online trade shows keep costs down and create more customer interaction. We share six virtual trade show ...

Carrie recommends ...

6 virtual trade show ideas to pour into your sales funnel

Trade shows have always been an excellent place for companies and clients to come together.

Cindy writes ...

Live streaming tips for introducing a new product – Canada

Launch your new product for customers to see no matter where they are! We share live streaming tips that ...

Gail likes ...

Live streaming tips for introducing a new product

Introduce your latest product to audiences no matter where they are. We share live streaming tips to rais...

Anabel writes ...

Trade show alternatives that reach beyond the exhibit floor

When the show can’t go on, find new ways to bring your products and services to your customers using tr...

Barb shares ...

Trade show alternatives that reach beyond the exhibit floor – Canada

Trade show alternatives give you the opportunity to share products and capture sales leads even when even...

Molly chooses ...

How to make the most of hybrid events

When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...

Angie describes ...

How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...