Andy describes ...

How DEI in healthcare can drive better patient outcomes – Canada

DEI in healthcare helps foster an environment where everyone is treated with respect and fairness. It can...

Andy writes ...

6 tips to keep healthcare marketing emails from ending up as spam – Canada

We offer tips to connect with your patients by making sure your healthcare marketing emails reach their i...

Adam recommends ...

Competitive cooperation: The benefits of coopetition in healthcare – Canada

By bringing medical options together organization can achieve better patient care. We discuss the benefit...

Carrie writes ...

Communication with the next generation of patients: How to market to Gen Z – Canada

When you know how to effectively market to Gen Z, you can capture a whole new generation of patients. We ...

Alysia discusses ...

How can we help? Call centre best practices – Canada

When patients get in touch with your call centre or hotline, it’s because they need help. Make every co...