Gail describes ...

How to make your first trade show a success – Canada

Are you thinking about adding trade shows to your sales and marketing mix? Consider this: A whopping 99% ...

Gina writes ...

How to make your first trade show a success

Are you thinking about adding trade shows to your sales and marketing mix?

Angie describes ...

How to make the most of hybrid events – Canada

With current limitations on in-person events, creating a hybrid event can expand your audience—to anywh...

Molly chooses ...

How to make the most of hybrid events

When your audience can’t come to you, you can combine the elements of physical and virtual trade shows ...

Amy describes ...

How to make an impression with your trade show exhibit

This enewsletter will offer four tips on making a positive impression with your trade show exhibit by eng...

Carla shares ...

How to maintain your brand: Ways to maintain your marketing message

To make your company stand out, try these ideas on how to maintain your brand. See what consistency, loya...

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How to leverage emerging social media for business – Canada

Being an early adopter of new social platforms can pay off big. Learn about the latest apps to utilize so...

Robert shares ...

How to leverage emerging social media for business

Reach a new audience—and more customers—by utilizing social media for business. Try these new social ...

How to keep customers flowing through your sales pipeline

Everyone wants to make more sales. This Blue Paper walks you through the sales pipeline process for both ...

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How to increase transactions using promotional marketing giveaways – Canada

Transactional marketing can put you on the fast track to skyrocketing sales. We offer ideas on ways to us...

Adam describes ...

How to increase transactions using promotional marketing giveaways

Marketing giveaways can be the secret sauce to highly effective transactional marketing. We offer ideas t...

Lia discusses ...

How to improve ergonomics for remote employees’ comfort – Canada

As remote employees adjust to working from home, they may deal with physical discomfort during the workda...

Adam recommends ...

How to improve ergonomics for remote employees’ comfort

Working from home means remote employees have a new set of challenges, like how to improve ergonomics. Ch...

Cindy describes ...

How to improve employee surveys – Canada

Get more responses—plus better data—with effective surveys. We offer 8 ideas and best practices to he...

Gina discusses ...

How to improve employee surveys

Obtain even more valuable information about staff and customers by creating effective staff surveys. We s...

Tyler chooses ...

How to Impress with Creative Business Cards

Unique business card ideas for leaving an unforgettable impression at trade shows, in the office or on th...

Jennifer discusses ...

How to implement a culture of transparency in your marketing – Canada

What do consumers mean when they say they want transparency? According to a study by Sprout Social®, the...

Debra writes ...

How to implement a culture of transparency in your marketing

One recent study showed an impressive 94% of consumers are likely to be loyal to a brand that commits to ...

Sarah shares ...

How to host an impressive event with perfect open house giveaways

Leave a lasting impression on everyone who steps through the front door and make your event a success, wi...

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Maria shares ...

How to hook customers with a great brand story – Canada

A great brand story can capture potential customers’ attention and keep them loyal. We offer ideas, lik...

Kongcheng shares ...

How to hook customers with a great brand story

Gain your audience’s attention and earn their loyalty with a great brand story. We offer ideas, like be...

How to hold more productive meetings

Get more done in less time. Our latest Blue Papers® edition provides tips on how to hold more productive...

How to help employees transition from peer to team leader

In this edition of our Blue Papers®, we share the benefits of having an employee transition from peer to...

Zach likes ...

How to Have a Digital Detox with Office Promotional Items – Canada

Headaches. Dry eye. Poor posture. All this time on screens is having an impact on our workday. Office pro...

Tiffany likes ...

How to Have a Digital Detox with Office Promotional Items

Hours in front of screens can cause headaches and eye strain. Use these tips and office promotional items...